Greensboro Corporate Structure

Company Profile
• Organizational structure o The North Face

Address: 105 Corporate Center Blvd. Greensboro, NC 27408
Phone:[phone] www.thenorthface.com VF Corporation houses a diverse volume of iconic, worldwide known brands. The corporation, organized in 1899, is owner of 30 powerful brands that include numerous consumer demographics, price points, geographies and product categories. One of its largest retail subsidiaries based on annual income and reputation is The North Face. Founded in 1966, The North Face has since expanded from a single storefront in San Francisco into a multimillion outdoor gear distributor. Headquartered in Greensboro, North Carolina, The North Face now has over 490 retail stores around the world and can
The current President of The North Face is Todd Spaletto. VF Corporation employees nearly 59,000 worldwide and had a net worth of 12.3 B.

Mission Statement, “Never Stop Exploring”

“Our passion is beyond setting records and achieving fame. For us, it's all about changing lives, not just our lives, but also, the lives of those people who inspire us to aim for extraordinary dreams.” (insert citation here)

The Brand

The North Face brand specializes in a widespread line of high performance outdoor apparel, footwear and innovative equipment. The North Face strives to provide revolutionary outdoor gear that enhances and inspires global exploration. Outdoor enthusiast Douglas Tompkins founded the North Face in 1966 in San Francisco’s North Beach neighborhood. The company started as little shop known as The North Face, which sold high performance climbing and backpacking equipment. Shortly after in 1968, The North Face decided to move to the other side of the San Francisco Bay in hopes to begin designing and manufacturing its own brand of apparel and
The North Face shares a strong passion with their designers to find solutions that can create a durable, long lasting product, as well as an ecofriendly product. “VF’s product safety team ensures product health and safety regulatory requirements worldwide are incorporated into VF product standards, and it works frequently with individual brands during the product development phase to integrate product safety standards and certifications into product designs.” (insert citation) The largest material used at The North Face is Polyester, which is one of the most easily recycled synthetic material. By using polyester, The North Face is able to cut their C02 emissions by nearly 62%. (insert