Graphic Designer
pure design
mario garcia pure design
79 SIMPLE SOLUTIONS FOR MAGAZINES B O O KS , N E W S PA P E R S , A N D W E B S I T E S
MILLER MEDIA
S T. P E T E R S B U R G , F L O R I D A
Published by Miller Media St. Petersburg, Florida © 2002 Dr. Mario Garcia All rights reserved. No part of this book may be reproduced in whole or in part without permission from the publisher, except by a reviewer who may quote brief passages in a review, nor may any part of this book be reproduced, stored in a retrieval system, or transmitted in any form or by any means electronic, mechanical, photocopying, recording, or other, without written permission from the publisher. Special thanks to Dr. Pegie Stark Adam, Rodrigo Fino, Mario Garcia, Jr., Ed Hashey, Mignon Kagnie, Aaron Kenedi, Jan Kny, Theresa Kral, Elena Lazaro, John Miller, Robert Newman, Ron Reason, Paul Ripoll, and Robyn Spoto. Cover and interior design by Miller Media Research by Robyn Spoto and Elena Lazaro Copy editing and proofreading by Mimi Kusch Front cover photograph courtesy of GettyOne Images Aesop fable image courtesy of Mr. Agustin Edwards Library of Congress CIP ISBN 0-9724696-0-5
Printed in Spain 10 9 8 7 6 5 4 3 2 1
To the memory of my father, whose passion for his craft inspired my own M.G.
Last year, I was lucky enough to be in Chile, as a guest of Mr. Agustin Edwards, the publisher of El Mercurio. At one point, Mr. Edwards took me into his magnificent library to show me several rare books, among which was an illuminated manuscript, circa 1495, of Aesop’s Fables. In addition to admiring the Gothic-style lettering and the 66 miniature illustrations drawn in liquid gold, I recognized instantly the author’s ability to tell a complete story in a few lines. Aesop was a precursor of the Internet, I thought. One does not need to “scroll” to read an entire fable. Whata utilitarian and “modern” way to present valuable information. The inspiration for the short “fables” in this book was born
mario garcia pure design
79 SIMPLE SOLUTIONS FOR MAGAZINES B O O KS , N E W S PA P E R S , A N D W E B S I T E S
MILLER MEDIA
S T. P E T E R S B U R G , F L O R I D A
Published by Miller Media St. Petersburg, Florida © 2002 Dr. Mario Garcia All rights reserved. No part of this book may be reproduced in whole or in part without permission from the publisher, except by a reviewer who may quote brief passages in a review, nor may any part of this book be reproduced, stored in a retrieval system, or transmitted in any form or by any means electronic, mechanical, photocopying, recording, or other, without written permission from the publisher. Special thanks to Dr. Pegie Stark Adam, Rodrigo Fino, Mario Garcia, Jr., Ed Hashey, Mignon Kagnie, Aaron Kenedi, Jan Kny, Theresa Kral, Elena Lazaro, John Miller, Robert Newman, Ron Reason, Paul Ripoll, and Robyn Spoto. Cover and interior design by Miller Media Research by Robyn Spoto and Elena Lazaro Copy editing and proofreading by Mimi Kusch Front cover photograph courtesy of GettyOne Images Aesop fable image courtesy of Mr. Agustin Edwards Library of Congress CIP ISBN 0-9724696-0-5
Printed in Spain 10 9 8 7 6 5 4 3 2 1
To the memory of my father, whose passion for his craft inspired my own M.G.
Last year, I was lucky enough to be in Chile, as a guest of Mr. Agustin Edwards, the publisher of El Mercurio. At one point, Mr. Edwards took me into his magnificent library to show me several rare books, among which was an illuminated manuscript, circa 1495, of Aesop’s Fables. In addition to admiring the Gothic-style lettering and the 66 miniature illustrations drawn in liquid gold, I recognized instantly the author’s ability to tell a complete story in a few lines. Aesop was a precursor of the Internet, I thought. One does not need to “scroll” to read an entire fable. Whata utilitarian and “modern” way to present valuable information. The inspiration for the short “fables” in this book was born