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Ford vs. Gm

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Ford vs. Gm
FORD MOTOR COMPANY .VS. GENERAL MOTORS

Ford Automotive Company Background
The Ford Automotive Company began as a vision of its founder Henry Ford. Henry Ford was born in 1863 on a farm near Dearborn, Michigan. In 1890 Ford’s hobby in the engineering field became a career as he began his employment at Detroit Edison Company. In 1892, Ford built his first gasoline buggy in which he sold in 1896 to help fund the construction of a new automobile. Three years later in 1899, Ford was forced to quit despite his promotion to chief engineer because of his hobby outside of work. The loss of his career at Detroit Edison Company did not slow Ford down. Soon after that he started Detroit Automobile Company with the help of some private investors. Shortly after, he withdrew from that business association because of accounting and prices of the cars produced by the company. On June 16, 1903 Henry Ford opened a converted wagon factory on Mack Avenue in Detroit which became known as the Ford Motor Company. After the company was formed it went through ups and down like any other company. The Ford Motor Company fought with the Licensed Association of Automobile Manufacturers over rights for a patent held on road locomotives with internal combustion engines when the company began. The Model T was the beginning mark of Ford’s success being one of its most popular cars in 1908. Ford was also involved in the war effort in World War I. The Ford Motor Company placed its resource at the disposal of the government providing large quantities of automobiles, trucks, ambulances, Liberty airplane motors, Whippet tanks, and Eagle submarine chasers. The Ford Company later expanded into other countries such as England, German, and Russia. The Ford Motor Company has been through many changes in time that include two World Wars, the Great Depression and more.

General Motors Automotive Company Background
William C. Durant, founder of General Motors Company was born in Boston,


Cited: A&E Television Networks, LLC. “William Durant creates General Motors”. http://www.history.com/this-day-in-history/william-durant-creates-general-motors (2011). Dornbach-Bender, Rhett, Bill Slade & Joe Thorpe. “Strategic Report for Ford Motor Company.” Oasis Consulting. 20 April 2009. Web. 11 April 2012. http://economics-files.pomona.edu/jlikens/SeniorSeminars/oasis/reports/F.pdf Ford Motor Company. “An American Legend.” Web. 13 April 2012. http://media.ford.com/article_display.cfm?article_id=81 Glassdoor. “Ford Motor Reviews”. http://www.glassdoor.com/Reviews/Ford-Motor-Reviews-E263.htm (2012). GM Historical Pamphlets. General Motors. http://www.gmheritagecenter.com/gm-heritage-archive/historical-brochures.html (2012). Sabatini, Jeff. “GM now tying all employee bonuses customer Loyalty”. Automotive News. http://www.autoblog.com/2012/06/05/gm-now-tying-all-employee-bonuses-to-customer-loyalty/. (2012). Sustainablity Report: “Employee Satisfaction”. http://ophelia.sdsu.edu:8080/ford/09-05-2010/microsites/sustainability-report-2009-10/society-employees-satisfaction.html Wikimedia Foundation, Inc. Wikipedia. History of General Motors. http://en.wikipedia.org/wiki/History_of_General_Motors (2012). Wikimedia Foundation, Inc. Wikipedia. William C. Durant http://en.wikipedia.org/wiki/William_C._Durant (2011).
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