Find Three Advertisementys That Appeal to the Needs for Power, Affliation, Achievement and Discuss Their Effectiveness
RESEARCH ETHICS IN CONSUMER SCIENCE BEHAVIOUR RESEARCH
As one carry out research and engage in a research project, she/he must be conscious of the rules and regulations set down for an acceptable thesis. However such regulations might differ by institution, but in general the ethical principles of respect for persons, beneficence and justice are generally agreed to underpin all research involving human participants. Furthermore, emphasis on the research principles may vary according to the socio-cultural context as well as the nature and complexity of the research consideration.
According to BGS (20011) research ethics is the process taken while planning research, to ensure that your research complies with relevant and ethical standards. Macaskill (2008) described research ethics as principles that we use to make decisions about what is acceptable practice in any research project. It is considered a good research practice to make sure your research is conducted in an ethical and professional manner.
According to Lund Research Ltd (2012), the principles that need to be taken into account when doing research need to stress on the doing good (beneficence) and do no harm (non malfeasance), especially when dealing with human participants. It is also said that by these principles it means that as a researcher, one need to obtain informed consent from potential research participants; minimize the risk of harm to participants; protect their anonymity and confidentiality; avoid using deceptive practices and give the participants the right to withdraw from the research. Therefore, codes of ethics helps to ensure there are agreed standards of acceptable behavior for researchers, which protect participants’ moral and legal rights and also ensure there is good scientific practice in research (Macaskill, 2008).
MINIMISING THE RISK OF HARM
Research participants have participants have moral and legal rights and it is important that their rights are not violated. Lund
As one carry out research and engage in a research project, she/he must be conscious of the rules and regulations set down for an acceptable thesis. However such regulations might differ by institution, but in general the ethical principles of respect for persons, beneficence and justice are generally agreed to underpin all research involving human participants. Furthermore, emphasis on the research principles may vary according to the socio-cultural context as well as the nature and complexity of the research consideration.
According to BGS (20011) research ethics is the process taken while planning research, to ensure that your research complies with relevant and ethical standards. Macaskill (2008) described research ethics as principles that we use to make decisions about what is acceptable practice in any research project. It is considered a good research practice to make sure your research is conducted in an ethical and professional manner.
According to Lund Research Ltd (2012), the principles that need to be taken into account when doing research need to stress on the doing good (beneficence) and do no harm (non malfeasance), especially when dealing with human participants. It is also said that by these principles it means that as a researcher, one need to obtain informed consent from potential research participants; minimize the risk of harm to participants; protect their anonymity and confidentiality; avoid using deceptive practices and give the participants the right to withdraw from the research. Therefore, codes of ethics helps to ensure there are agreed standards of acceptable behavior for researchers, which protect participants’ moral and legal rights and also ensure there is good scientific practice in research (Macaskill, 2008).
MINIMISING THE RISK OF HARM
Research participants have participants have moral and legal rights and it is important that their rights are not violated. Lund
References: CHARLES V., CROW G., HEATH S. AND WILES R. (2006). Anonymity and Confidentiality. University of Southampton. CHARLES V., CROW G., HEATH S. AND WILES R. (2007). Informed Consent and the Research Process: Follow Rules or Striking Balances? Sociological Research Online, vol. 12, no.2. GLOBAL HEALTH RESEARCH (2000). Module 4: Consent, Privacy, and Confidentiality. Available at: http://www.uniteforsight.org/research-course/module4 (2013/05/28) IRIS (2008). Feedback to Participants. Available at: http://iris.uwaterloo.ca/ethics/human/application/feedbacktoparticipants.htm (2013/05/28) LUND RESEARCH LTD (2012). Principles of Research Ethics. Available at: http://dissertation.laerd.com/principles-of-research-ethics.php. (2013/05/27). MACASKILL A. (2008). Research Ethics. Sheffield Hallam University. SMITH D. (2003). Five Principles for Research Ethics. American Psychological Association, vol 34, no.1, January 2003. TISDALE K. C. (‘nd’). Being Vulnerable and Being Ethical with/in Research. The university of Georgia. UNISA (2007). Policy on Research Ethics. University of South Africa, Pretoria.