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Final IB Draft Sashi Ratnayake

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Final IB Draft Sashi Ratnayake
ASIA PACIFIC INSTITUTE OF INFORMATION TECHNOLOGY

IN COLLABORATION WITH

STAFFORDSHIRE UNIVERSITY UK

BA (Hons) in Business Management

Individual Assignment
International Business

Module Code & Title: BLB00005-2-INTB

Prepared By: Sashi Ratnayake
(CB 005146) / IF1431IBM

Date of Submission: 12th May 2014

Instructor: Dr. Mahesha Samaratunga
Submitted in partial fulfillment for the degree of
Bachelor of Arts (Hons) in Business Management

Word Count: 2162 (excluding headings and tables)

MARKING CRITERIA
%
MARKS % OBTAINED
Resource selection
15%

Assignment content
20%

Level of analysis - Critical evaluation
30%

Introduction
10%

Conclusion
15%

Presentation
10%

TOTAL (%)

Contents

Abbreviations ………………………………………………………………………..2

List of Tables ………………………………………………………………………...3

Abstract ……………………………………………………………………………....4

Acknowledgement …………………………………………………………………...5

Introduction ………………………………………………………………………….6

Chapter 1 ………………………………………………………………………..7 - 10

Chapter 2 ……………………………………………………………………....11 - 12

Chapter 3 ………………………………………………………………………13 - 15

Conclusion ………………………………………………………………………….16

References ……………………………………………………………………..17 - 19

Abbreviations

HR – Human Resources

MNC – Multi National Companies

CCU – Coca-Cola University

HCN - Host Country Nationals

TCN - Third Country Nationals

HRM – Human Resource Management

CEO – Chief Executive Officer

IRF - Integration- Responsiveness Framework

GRI - Global Reporting Initiative

KPI - Key Performance Indicators

List of Tables

Figure 1 – Explanation of Questions and aims

Figure 2 – Linkage of Staffing Strategies

Figure 3 – Tale of Two Supply Chains

Figure 4 – Integration Responsiveness Grid
Abstract

From the beginning till the end of this module the comprehensive learning was been done under several main criteria such as what international business is all about, the influence and the impact that international business has made on the fast growing finance and economic sectors of the



References: Anfuso D. (1994). Coca Cola’s staffing philosophy supports its global strategy’, Personnel Journal, 73 (11), 116. Aswathappa K. (2010). Human Resource Management: Text and Cases – seventh edition. McGraw-Hill: New Delhi Aswathappa K Aswathappa K. (2010). Human Resource Management: Text and Cases – seventh edition. McGraw-Hill: New Delhi Ball D.A Barlett C and Ghoshal S (1989). Managing Across Borders: The Transnational Solution. Harvard Business School Press:Boston. Bozer A (2011). How Coca-Cola Manages 90 Emerging Markets. [Online]. Available at: http://www.strategy-business.com/article/00093?pg=all/ Last accessed: 25th April 2014 Daft R (2003) Dicken P (2013). Global Shift, Sixth Edition: Mapping the Changing Contours of the World Economy. 6th Edition. Guildford Press:New York. Ghemawat P (2007) Coca-Cola’s Global Rethink. [Online]. Available at: http://blogs.hbr.org/2007/10/cocacolas-global-rethink/ Last accessed: 8th May 2014 Perlmutter H (1969) The Tortures Evolution of Multinational Enterprises Roth K and Morrison A J (1990). An Empirical Analysis of the Integration-Responsiveness Framework in Global Industries. Journal of International Business Studies. 21, 4. P 541-564. Sellers P (2000). The Big Spill Coke 's CEO Doug Daft has to clean up. [Online]. Available at: http://money.cnn.com/magazines/fortune/fortune_archive/2000/03/06/275222/ Last accessed: 3rd May 2014 The Coca-Cola Company (2011) The Coca-Cola Company (2013) The Coca-Cola System [Online]. Available at: http://www.coca-colacompany.com/our-company/the-coca-cola-system Last accessed: 28th April 2014 The Coca-Cola Company (2014) The Coca-Cola Company (2014). [Online]. Available at: http://www.coca-colacompany.com/our-company/governance-ethics/governance-ethics Last accessed: 3rd May 2014 The Coca-Cola Company (2014) The Coca-Cola Company (2013). Supplier and customer partnerships. [Online]. Available at: http://www.coca-colacompany.com/our-company/suppliers/supplier-and-customer-partnerships Last accessed: 20th April 2014 Wall S and Rees B (2004) Yadav P, Stapleton O and Wassenhove (2013). Learning from Coca-Cola published in Stanford Social Innovation Review. [Online]. Available at: http://www.ssireview.org/articles/entry/learning_from_coca_cola/ Last accessed: 11th May 2014

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