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Kennedy uses the evidence oriented rational argument in the form of authoritative evidence when he mentions a quote from Dr. Falwell and builds his argument off of it. He brings up the quote from Dr. Falwell to gain the attention of the audience by citing from a familiar person recognized by the audience. The authoritative evidence is the dominant strategy that adds to Kennedy’s credibility as a knowledgeable rhetor on the subject of policy. Kennedy also uses narrative in the form of consubstantiation by creating a deeper connection with the audience through his reference to a statement by Dr. Falwell. Dr. Falwell said, “To stand against Israel is to stand against God”; since the audience is aware of this phrase, Kennedy uses it to create a relationship with the audience by addressing a line that they recognize. Using consubstantiation helps Kennedy create a deeper connection with the audience and furthers his argument of how both sides have similar understandings of moral