University of Phoenix Material
Effects of Mass Media Worksheet
Write brief 250-to 300-word answers to each of the following:
|Questions |Answers | |What were the major developments in the |There were major developments in the evolution of mass media during the 20th century. It | |evolution of mass media during the 20th |first started in the 19th century with Swedish soprano singer Jenny Lind in 1850. She had | |century? |fans crazed over her music with what was called “Lindomania” that was spread through | | |showbiz by showman P.T. Barnum. Then, about a century later, there was “Beatlemania”. I | | |wish I was around for that, I love the Beatles. Anyhow, television was the main source of| | |this frenzy of Beatlemania. They were on the Ed Sullivan Show and it was estimated 40% of | | |the U.S. watched that night. That is an amazing number of people in the country watching | | |such a show back in the 1960's. With all that being said, I would say that that | | |television would be the main source that had developed and made a huge change in the way | | |that media was sent and received. In the late 20th century, the internet started to evolve| | |as well. That was a whole new level of media that no one was used to in the past years. | | |Newspapers, magazines, and television were and are still popular but since the end of the | | |20th century computers and that sort of technology has taken over....
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