Dropbox

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May, 2012

Executive Summary

With the improvement of the information technology the development of application has substantially increased. The new era of internet technology has led to importance of the internet application in people’s everyday life. In this project we will attempt to analyze one of the many applications created to make people’s life easier. The application is called Dropbox, and it is vastly used to exchange every kind of files and folders between people. Dropbox is a Web-based file hosting service operated by Dropbox, Inc. that uses networked storage to enable users to store and share files and folders with others across the Internet using file synchronization. Dropbox is the simplest, most elegant file-synchronization tool ever used. The premise behind Dropbox is it gives you access to your files no matter what computer or device you have at hand. The service stores files with strong encryption on multiple servers and lets you get at your files quickly, easily, and for the most part elegantly from virtually any Internet-enabled device. We start by briefly explaining the application, its uses and features. Then, we proceed by analyzing the competition. In this part we will see the main competitors and we will compare all the features they offer. After that, we will conduct a usability test, a contextual inquiry in which we will examine, collect information and acquire valuable insight into the usability experience and strengths and weaknesses of the particular application. At the end, we will summarize all the previously mentioned facts and researches and give some suggestions for improvement of the application.

Table of Content
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1. What is the application about?.................................................................3 2. What function does Dropbox offer?.........................................................3 3. Motivations for conducting UX study for that application….…………4 4. COMPETITION ANALYSIS…………………………………….………6 4.1 Free and additional storage (space)……………………………..7 4.2 Selective synchronization and workflow…………………………..9 4.3 3rd Party application compatibility and Ecosystem…………..11 4.4 Platform support……………………………………………………12 4.5 Searchable feature……………………………………………….…12 4.6 Conclusion from the competitive analysis…………………….…12 5. CONTEXTUAL INQUIRY………………………………………………14 5.1 Objectives………………………………….…………………………14 5.2 Participants’ profile………………………………………….…….14 5.3 Task selection………………………………………………………..15 5.4 Procedure……………………………………………………………15 5.5 Task completion results………………………………………….…15 5.6 Conclusion from the contextual inquiry…………………………18 Conclusion……………………………………………………………………19

1. What is the application about?
Dropbox is a Web-based file hosting service operated by Dropbox, Inc. that uses networked storage to enable users to store and share files and folders with others across the Internet using file synchronization. Dropbox is the simplest, most elegant file-synchronization tool ever used. The premise behind Dropbox is it gives you access to your files no matter what computer or device you have at hand. The service stores files with strong encryption on multiple servers and lets you get at your files quickly, easily, and for the most part elegantly from virtually any Internet-enabled device. Dropbox is both a downloadable product, with a version for every major operating system—Windows, Mac, Linux, iOS, Android, BlackBerry—and every user also gets a Web account with file access, too, just in case you're on a computer that doesn't have Dropbox installed. Dropbox works equally smoothly on Windows, Mac, Linux, as well as mobile devices. Dropbox synchronizes only files stored in a single dedicated folder, so if you prefer to synchronize folders you already have on your system, or if you want to keep several folders fully synchronized between...
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