Preview

Coca Cola Evaluation

Better Essays
Open Document
Open Document
2596 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Coca Cola Evaluation
The Coca Cola Company
[Type the document subtitle]
The Following involves the analysis of the costing techniques followed by the company along with its Budgeting system. It also involves the Investment appraisal analysis for the given data.
[Type the author name]
[Pick the date]

TABLE OF CONTENTS:

CONTENTS:
1)INTRODUCTION…………………………………………………………………....03
2)FOUNDATION AND HISTORY…………………………………………………...03
3)COSTING TECHNIQUES…………………………………………………………..04
4)COCA COLA’S COSTING TECHNIQUE ………………………………………..05
5)BUDGETING SYSTEMS…………………………………………………………….06
6)BUDGETING SYSTEM OF COCA COLA……………………………………… 07
7)INVESTMENT APPRAISAL ANALYSIS…………………………………………..10
8)CONCLUSION…………………………………………………………………………12
9)REFERENCES………………………………………………………………………….13

INTRODUCTION: “Share a COKE , Share the happiness”.
The above statement is the slogan for the Coca-cola Company which has now become 125 years old. The slogan says Share the Happiness , it is a notable fact that the Costing technique and the budgeting system is one of the factors responsible for bringing out that happiness.
The following assignment involves the Analysis of the costing techniques and the costing technique followed by the company along with the Budgeting system of the company.
The History of the Coca-cola Company can be briefly explained as follows :
The Foundation and Progress :
It was in the year 1886 when Dr.John Pemberton created a great-tasting beverage that was first served as a fountain dring at Jacob’s Pharmacy in Downtown , Atlanta ,Georgia. The business started small, with a modest nine drinks served a day.
In the 1920s,Robert Woodruff, then President of the Coca Cola Company, envisioned global expansion and developed a separate organization within the Company specifically designed to market and sell coca cola outside the United States. By 1930, Coca-cola was bottled in 27 countries. The subsequent years brought continued product expansion, particularly during the world war



References:  Business Week. (14 November 2005). Coca Cola: How the Swedish Retailer Became a Global Cult Brand. Available from: http://www.businessweek.com/print/magazine/content/05_46/b3959001.htm?chan=gl.  Chain Store Age. (1 April 2006). One Message Won’t Fit All: Retailers Reveal Multicultural Marketing Tactics. Available from: http://www.accessmylibrary.com/comsite5/bin/aml_landing_tt.pl?page=aml_article_print.html  Economist.com  Konzelmann, S., Wilkinson, F., Craypo, C., and Aridi, R. (2005). Varieties of Capitalism in Competition: Wal-Mart and Coca Cola, pp 1-46.  Matchette, J.B. and von Lewinski, H. (2005). Is Your Supply Chain Ready to Enable Profitable Growth and High Performance? Accenture, pp 1-12.  Roberts, D. (27 February 2007). Swedening the Pot. Grist. Available from: http://www.grist.org/cgi-bin/printthis.pl?url=/news/maindish/2007/02/27/ikea/index.html.  Wharton. (7 April 2004). Coca Cola: Furnishing Good Employee Benefits Along with Dining Sets. Available from: http://knowledge.wharton.upenn.edu/article.cfm?articleid=959.

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Principles of Accounting II Cost Accounting Accounting is the accumulation and aggregation of info for decision makers including administrators, traders, authorities, loan providers, as well as the general public. Accounting systems impact behavior and administration and have effects across divisions, companies, and even nations. This report will provide the reader a knowledge regarding cost accounting. This report will talk about: Why is cost accounting so essential to the achievement of the company; what are the different ways of cost accounting and how are they utilized; how does an operating budget work in order to control a firms administration; what are the factors of a financial budget; how are financial budgets developed; what is variance analysis and the way its utilized. Cost accounting can be defined as the procedure of gathering, computing, assessing, interpreting as well as reporting cost info which is both helpful and related to the internal and external stakeholders of a business. Among the many advantages of cost accounting is that it converts data into info, knowledge and wisdom regarding a business entitys functions which is helpful for: gauging efficiency, decreasing or controlling expenses, deciding the charges or rates for services and goods, determining to approve, change or stop a plan or activity. One more advantage is that info on the costs programs as well as activities can be used as a foundation in order to approximate future expenses in organizing as well as analyzing budget requests. As soon as budgets are authorized as well as executed, cost info serves as a helpful comment on efficiency. In addition to that, costs might be compared to known or supposed advantages in order to identify value-added and non-value added actions.…

    • 673 Words
    • 3 Pages
    Satisfactory Essays
  • Satisfactory Essays

    4AA3 coure outline

    • 2988 Words
    • 14 Pages

    The objective of this course is to develop the students’ analytical abilities to deal with problems relating to financial situations within the firm. This course deals with the role of accounting in an organization’s planning and control system which includes costing, cost allocation, variance analysis, responsibility accounting, performance evaluation, and incentive compensation. The way in which management accounting information affects the strategic and operational decisions within the organization will also be discussed.…

    • 2988 Words
    • 14 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Case study 6-49

    • 407 Words
    • 2 Pages

    In this activity, you will solve a case out of your textbook, Managerial Accounting. The intent of the Case Studies is to show how to analyze module related managerial accounting financial data in an organizations setting. For this case study, you will be able to demonstrate your ability to correctly calculate costs using the high-low method and least-square method.…

    • 407 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Acct1511 Summer 2012

    • 2707 Words
    • 11 Pages

    Lecture Materials for Classes 10 -12 Management Accounting 10. Management Accounting: Review 11. Costing Systems 12. Budgeting for Planning and Control…

    • 2707 Words
    • 11 Pages
    Powerful Essays
  • Good Essays

    Costs and Direct Labor

    • 761 Words
    • 4 Pages

    Describe the cost system proposed by the accounting manager and calculate the cost of the 5 components in the case.…

    • 761 Words
    • 4 Pages
    Good Essays
  • Good Essays

    halo

    • 1102 Words
    • 5 Pages

    6. Evaluate and solve problems pertaining to cost accounting, job order cost accounting systems, process accounting…

    • 1102 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    The purpose of this paper is to answer a few important questions: Why do companies allocate costs? How do companies allocate costs? And how this cost allocation can affect the decision making of the company. It is important for the companies to find the proper method to allocate the costs. Cost allocation is an important issue in many companies because many of the costs associated with designing, producing and distributing products and services are not easily identified with the products and services that are created. It would have been easier for companies to allocate cost if costs were directly traceable with the products and the cost allocation would have been minor issue for the company. The decision-making process, is heavily relied on the information the company has received from the cost allocation process. By having all the correct information available, decision-making becomes an easier task and having the incorrect information can be affect the company for months or even years. But first let’s talk about cost accounting, cost allocation and it’s purpose.…

    • 2639 Words
    • 11 Pages
    Powerful Essays
  • Good Essays

    Activity Based Costing

    • 2757 Words
    • 12 Pages

    When it comes to a company, there are many factors that must be taken into consideration. For instance: location, products/services, branding, advertising, marketing etc. But even with all that taken care of how will the managers, auditors and even employee’s know if they are being successful or not? This is where strategies of accounting come to play. A very successful method is Activity Based Costing. This method has continued to help companies by keeping track of their spending and figuring out ways to improve their flaws. The purpose of this essay is to give a three hundred sixty degree knowledge of ABC. Starting from an in depth description of the method, how it has evolved from the past and how it has provoked other alternatives to assist it.…

    • 2757 Words
    • 12 Pages
    Good Essays
  • Good Essays

    Cited: Knoop, Carin-Isabel, Reavis, Cate, and Watkins, Michael. “The Coca-Cola Company (A): The Rise and…

    • 2174 Words
    • 9 Pages
    Good Essays
  • Good Essays

    Misuse of Ipads

    • 1734 Words
    • 7 Pages

    The Coca-Cola is one of the most popular and recognizable brands in the world. According to the social surveys, Americans associate “Coca-Cola” with the spirit of patriotism and as a reminder of a traditional American values and the lifestyle (Slater, 2000, p. 202). Coca-Cola being a brand with few decades’ history has a strong organizational culture and well-defined, structured mission and vision directions. On the of official webpage of the company it is said that…

    • 1734 Words
    • 7 Pages
    Good Essays
  • Satisfactory Essays

    Managerial Accounting: An Overview Managerial Accounting & Cost Concepts Job-Order Costing Cost-Volume-Profit (CVP) Relationships Course Review (First Exam) CVP Relationships: Continuation Variable Costing & Segment Reporting Profit Planning Course Review (Second Exam) Differential Analysis: The Key to Decision Making Capital Budgeting Decisions Overall Review for the final exam…

    • 676 Words
    • 3 Pages
    Satisfactory Essays
  • Better Essays

    Environmental Factors

    • 1018 Words
    • 5 Pages

    Many domestic and global environmental factors are involved that have either a positive or negative impact on a company 's marketing decisions. These high-level factors include understanding the international trade system and having knowledge of the economic, cultural, and political-legal environments of the areas in which the company desires future growth. Coca-Cola expanded globally within only seven years of the company 's birth (Armstrong, 2005). Completing research in the over 200 countries that recognize "Coca-Cola" as a household name launched them to be the success that they are today. In addition to producing the traditional “Coca-Cola products, Coca-Cola also produces over 300 beverages, many of which…

    • 1018 Words
    • 5 Pages
    Better Essays
  • Good Essays

    variance analysis

    • 605 Words
    • 2 Pages

    To conduct the analysis correctly and make decision appropriately, managers need to know how to make a budget. Simply, the managers have to identify the expenses will be used and estimate the amount of money will be spent on those expense. Next, the actual costs will be keeping tracked and compared with the budget. Lately, the decision will be made based on the variances. One thing to remember that…

    • 605 Words
    • 2 Pages
    Good Essays
  • Good Essays

    The Coca-Cola Company is the world’s largest non-alcoholic beverage company; Coca-Cola is a dominating force in the beverage industry and sets a very high standard of competition. Operating in over 200 countries with over 50,000 employees and more than 800 production and distribution centers. . Research shows that its trademark is recognized by over 94% of the world’s population…

    • 617 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    The Coca-Cola Company (TCCC) had started building its global network since 1920s and in the…

    • 4980 Words
    • 25 Pages
    Powerful Essays