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CaseAssignment 1

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CaseAssignment 1
Shaneika Newell
Case Study #1: Leadership Case
10/23/2014

1. In what way is Michael A. Todman exercising leadership?
There were several ways Michael exercised leadership in this case. First, he had a strategic plan to help turn the business around from its financial crisis. A company needs stronger and more dominant leadership at all levels if a strategic plan is put in place succeed. Michael had a strategic vision to access global markets and have the ability to effectively drive innovation. Next, he used internal communications, he was consistent, engaging, extremely personable and instrumental. Being a consistent leader will gain you respect and credibility while, being personable and straight-talking leaders are usually the key to solving trust crisis. Communication is critical to the success of an organization. In this case, board members met once a month instead of six times per year while managers spent more time meeting with the rank and file. Michael is also a global leader, he knows how to operate with different cultures and different people. He’s instrumental in helping to set the right priorities and then running disciplined operations to help deliver the company’s expected results. Overall, communication was an integral part of Michael’s management style. He spends two weeks out of every month in the marketplace visiting the team as well as customers. Effective communication helps keep the team working on the right projects with the right attitude. If you communicate effectively about expectations, issues and advice, your staff will be more likely to react and meet your goals.
2. Identify at least three leadership roles Todman emphasizes as president of Whirlpool, International.
As president of Whirlpool, Todman emphasized several leadership roles. First, Todman had great expertise in being a global leader. He knew how to operate effectively with different cultures and different people. Truly global leaders act as bridge builders, connectors of

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