Description of the business
Woolworths Holdings Limited is one of South Africa’s chain of retail stores and one of the largest in the country. Woolworths is also a business which serves as an intermediary between the wholesalers and consumers. Its’ goal is to render a sufficient and effective service to the broader public in order for their needs to be met and satisfied. Woolworths’ mission is to be committed retailers, understand and lead their customers through excellence and a deep knowledge of their products and services and the world we live in.
Woolworths’ vision is corporate and franchise stores throughout South Africa and neighbouring countries. Various store formats include full-line stores, food stand-alone stores, food and home ware lifestyle stores, stores offering textiles (clothing, footwear and home ware). Only a selection of merchandise is also available online. Cafes offering organic teas and coffees as well as light meals are situated some larger stores, while several stores also offer a tapas bar style restaurants. Woolworths provide customers with a variety of products:
Woolworths buys food in bulks from the wholesalers and sell in small quantities. Very few customers would be interested to buy food in bulks and most of the wholesalers are in situated close to where people live. Woolworths also produce no name brands products or Woolworth’s products which are manufactured by themselves in order for their customers to buy those products at lower prices as there is no intermediary cost is involved.
Most of Woolworths’ clothing are manufactured by the locally companies, which creates a numerous job opportunities for local communities. In this way they are supporting the “Proudly South African Campaign”. Woolworths is also manufacturing some of its clothes, by doing so that result in the business to not rely more in external suppliers at cut down the intermediary cost once again....
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