Blake Vs Nordstrom

The corporate president’s sphere of influence in the Nordstrom organization has been great and effective as he has been in the position for about 15 years. Blake W. Nordstrom has been with the company for about 39 years and has worked his way to the top (A reference, 2015). As corporate president, he continuously moved the company forward in growth and profits.
The impact Blake has had on the company has been tremendous as he has taken a struggling company with declining sales and recessed stock prices to being profitable in three years (A reference, 2015). It began with an aggressive new strategy that introduced innovative computer technology for inventory and sales tracking, high speed cash registers, and slowing the openings of new stores so he could restore the organization’s commitment to customer service and experience (World of, 2013). More recently, Blake has focused on investing in more technology to improve the company’s mobile apps and other technology conveniences (World of, 2013).
Blake’s bias is to protect his family company but also a public company by immediately acting to implement an aggressive strategy as the new corporate leader. The hurdles Blake anticipates is making a return on the increased investments in capital spending and technology, overcoming sales falling in
He credits his success to a rule of listening to and supporting his sales force team rather than giving them orders, which represents the inverted pyramid with management at the bottom and customers and sales people at the top (A reference, 2015). Some may see his leadership falling short when it comes to being innovative and creative since he still focuses on doing business the way his family did it, striving to provide superior service, “one customer at a time” (Lewis,