Beauty Pays
Beauty is terrible power
«I 'm not ugly. I could marry anyone I pleased! But that is the problem - you don 't please anyone.» Beauty industry takes significant part in service market. Moreover, people spend noteworthy amount of money and time taking care about their appearance. Dyeing and cutting hairs, making chiropody, visiting manicure girls, using cosmetic accessories, dressing in fashionable clothes and spending time on shopping, searching for new suitable dress or suit all of those actions take a great amount of time and money. More precisely put, the average American man spends thirty minutes taking care about his appearance, cleaning teeth, washing head, dressing and so on and so forth. By the way, an average American woman spends for about forty, forty-four minutes on her appearance every day. (American Time Use Survey) But time is not only one resource, which people spend on their beauty. Money also rapidly goes to companies, which provides beauty services or sell articles of clothing. Average American family spent 616$ on services and products designed for personal care in 2008. Average male spent 427$ on cloth furthermore average female spent 718$ buying clothing. On babies there were 655$ spent, those expenses include footwear, clothing and other apparel products. (Consumer Expenditure Survey) And the last thing to mention about money, which was spent on beauty, aggregated “beauty expenses” took 5% of all consumers spending. Thereby, fact that people really care about their beauty is indisputable. However, not all people really do so. Actually, when person enters subway or other public place, he could observe people, who have not taken shower for ages. Also, there are some amounts of people, who do not spend so much time taking care about themselves. They have an opinion that beauty of person is not necessary factor for life success and there is no rational evidence to spend so great amounts of money and time buying clothing and perfume. However,
«I 'm not ugly. I could marry anyone I pleased! But that is the problem - you don 't please anyone.» Beauty industry takes significant part in service market. Moreover, people spend noteworthy amount of money and time taking care about their appearance. Dyeing and cutting hairs, making chiropody, visiting manicure girls, using cosmetic accessories, dressing in fashionable clothes and spending time on shopping, searching for new suitable dress or suit all of those actions take a great amount of time and money. More precisely put, the average American man spends thirty minutes taking care about his appearance, cleaning teeth, washing head, dressing and so on and so forth. By the way, an average American woman spends for about forty, forty-four minutes on her appearance every day. (American Time Use Survey) But time is not only one resource, which people spend on their beauty. Money also rapidly goes to companies, which provides beauty services or sell articles of clothing. Average American family spent 616$ on services and products designed for personal care in 2008. Average male spent 427$ on cloth furthermore average female spent 718$ buying clothing. On babies there were 655$ spent, those expenses include footwear, clothing and other apparel products. (Consumer Expenditure Survey) And the last thing to mention about money, which was spent on beauty, aggregated “beauty expenses” took 5% of all consumers spending. Thereby, fact that people really care about their beauty is indisputable. However, not all people really do so. Actually, when person enters subway or other public place, he could observe people, who have not taken shower for ages. Also, there are some amounts of people, who do not spend so much time taking care about themselves. They have an opinion that beauty of person is not necessary factor for life success and there is no rational evidence to spend so great amounts of money and time buying clothing and perfume. However,
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