Art of Persuasion

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Special Report for
American Writers & Artists Inc.

Art

THE

OF

Persuasion:

How to Get What You Want
Through the
POWER of the WORD

Art

THE

OF

Persuasion:

How to Get What You Want
Through the POWER of the WORD

Copyright © 2006 by American Writers & Artists Inc.
All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic, or mechanical, including photocopying, recording, or by any information storage and retrieval system, without permission in writing from the publisher.

Published by:

American Writers & Artists Inc.
245 NE 4th Avenue, Suite 102
Delray Beach, FL 33483
Phone: 866-879-2924 Fax: 561-278-5929
Website: www.awaionline.com

Table of Contents
Introduction: The Secret to Getting What You Want
The Principles of Persuasion: How to Sell ANYTHING ....................................................2 Applying the Principles of Persuasion to Business Situations Write a Convincing E-Mail ..........................................................................................3 Deliver a Powerful Presentation ..................................................................................4 Write a Winning Business Proposal ............................................................................5 Win Support for Your Idea in a Business Meeting ......................................................6 Make a Rousing Speech ................................................................................................7 Get the Job Promotion You Want ..................................................................................9 Applying the Principles of Persuasion to Personal Situations Get Your Kids to Do What You Want Them to Do ......................................................10 Get the Job You Want ..................................................................................................11 Convince Your Spouse to Do Something That You Want to Do ................................12 Sell Your Family on Your Business Idea ....................................................................13 Convince a Salesperson to Give You a Discount ......................................................14 Get Immediate Satisfaction From a Contractor

for Work That’s Not Done Properly ............................................................................15 Convince an Addicted or Abused Friend to Get Help ................................................16 Negotiate Your Way to a Win-Win Agreement ..........................................................17 Get Top Dollar for Everything You Sell ......................................................................18 Applying the Principles of Persuasion to Group Situations

Work a Room With “Power” Networking ..................................................................19 Get a Group to Support an Idea ................................................................................21 Get People to Donate to a Cause You Believe In ........................................................22

Introduction:
The Secret to Getting What You Want
What do you do when you want to sell your boss on a business idea, convince your children to save part of their allowance, or persuade your homeowners’ association to decrease the annual dues?
You might try pleading, throwing a bunch of facts and figures at them, or even yelling. But, chances are, those approaches won’t get you very far. Okay … so what should you do?
Use the magical art of persuasion. If you do, you’ll stand a very good chance of being heard, respected, and rewarded with the desired response.
You may think it’s primarily salespeople and business leaders who use their powers of persuasion to get what they want. But the fact is, we all do. And the better we are at this skill, the more successful we can be –– in business, in our personal lives, and in social situations. This special report...
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