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Animal Farm Propaganda Analysis

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Animal Farm Propaganda Analysis
The use of propaganda techniques played a vital role in the rise of the new regime created by Napoleon. These techniques led to the blind faith that the animals had in Napoleon but they did not realize what was actually happening. This blind faith gave Napoleon power that was used to indoctrinate the animals into accepting and being apart of this totalitarian government. Napoleon did this to become powerful and in turn became just like Jones and started acting like the cruel humans they so despised. The regime used propaganda in order to instill fear and dread that if they were to return to their old ways Jones would come back and terrorize them once again.

A common method that was used was the lesser of two evils ,which is used
…show more content…
This particular technique was directed mainly toward Snowball. Snowball during the first stages of Animal Farm was gaining more power than Napoleon because he was working with the animals he gained their trust and well Napoleon saw this as a threat. After the very first battle between humans and animals Snowball was scared off the Animal Farm by Napoleon’s hounds then they decided to change the history of how the battle happened. Squealer announced to all the animals that “ Snowball, with his moonshine of windmills-Snowball, who as we now know, was no better than a criminal?” (Orwell page 55). This quote emphasizes how if they followed Snowballs idea of a windmill this would have led to the rebellions downfall. They decided to make snowball look like a traitor or coward to keep the animals from rallying up with him. Not only that but Napoleon also needed a scapegoat in order to have this corrupt regime in the Animal Farm and Snowball fit the role. Anyone who said anything against Napoleon and that Snowball was not a coward would be intimidated by Napoleon's hounds.

Propaganda plays a major role in animal farm and it influenced many events including the tragedies that happened there. Name calling,plain folk, and the lesser of two evils were all significant and by using these techniques the animals were brainwashed and unable to think on their own and was not able to stop the

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