Anhauser Busch Balanced Score Card

|Anheuser-Busch InBev |
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|Balanced Scorecard |
|Executing the Strategic Plan |
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Throughout the business environment it seems that almost every profession has some means of communicating clearly to the end user. However, for people engaged in strategic planning there has been an on-going dilemma. The finished product, the strategic plan, has not been communicated well enough to reach the end user. Strategic plans may be great to look at, full of bar charts, nice covers, well written, and professionally prepared; but they often fall short and fail to impact the people who must execute the strategic

Cited: Woolridge, J. Randall and Gray, Gary. “Applied Principles of Finance,” (2006).