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Administrative and Human Resource Positions

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Administrative and Human Resource Positions
A Prosperous Expansion Endeavor

Girls Rule with Tools Expanding to the United Kingdom

Prepared for
Ms. Mary Tate
CEO of Girls Rule with Tools
Pleasantville, PA 16725

Prepared by
Karen Waltman
Sales Director of Girls Rule with Tools
Pleasantville, PA 16725

May 4, 2014

Karen Waltman, Sales Director
Pleasantville, PA 16725

May 4, 2014

Ms. Mary Tate, CEO
Girls Rule with Tools
0523 Locust Road
Pleasantville, PA 16725

Dear Ms. Tate:
In this document you will find the report that you requested in April. I have done a tremendous amount of research to gather key information and also made recommendations on a plan of action for our expansion of Girls Rule with Tools to the United Kingdom.
My analysis of expansion into the United Kingdom has covered a wide range of important informational areas that will help you to decide whether or not Girls Rule with Tools should expand and build their first international company. To help you make the decision, I focused mainly on the government, economy, culture, and most important the expected competition. The United Kingdom is a technologically advanced country with endless opportunities for expansion. The research collected has led us to move forward with the expansion into the United Kingdom. I strongly believe that Girls Rule with Tools can be extremely profitable due to the low level of competition, making it a successful business in the United Kingdom.
I used several resources in forming my analysis of the expansion into the United Kingdom. Some of the sources that were instrumental in answering our questions were Direct Sales Association, Euromonitor International, Gov.uk, Kwintessential, and many more.
Thank you for choosing me to conduct the research into the United Kingdom. If you have any further questions about the research or recommendation please contact me (623-202-5467, kwaltman@grwt.com) and I will be happy to answer any questions referring to the expansion into



References: Businessculture.org. (2013). Passport to Trade: A Bridge to Success-The UK. Euromonitor International. (2014, March). Direct Selling in the United Kingdom. Retrieved from http://www.euromonitor.com/direct-selling-in-the-united-kingdom/report Gov.uk. (2014, February 21). Marketing and Advertising: The Law. Retrieved from https://www.gov.uk/marketing-advertising-law/overview Gov.uk. (2014, February 21). How Government Works. Retrieved from https://www.gov.uk/government/how-government-works IndexMundi. (2013). United Kingdom: Labor Force. Retrieved from http://www.indexmundi.com/united_kingdom/labor_force.html Locker, K. O. (2013). Business and Administrative Communication 10th edition. New York: McGraw-Hill Irwin.

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