Ethics in Marketing: False Advertising History of Advertising and the Rise of Ethical Implications For decades‚ advertisements have been telling us not only what to buy‚ but also what we shouldn’t be able to live without. The history of advertising can be traced back as far as the Roman Empire‚ where posters advertising the gladiatorial games would be hung around for all to see. Modern advertising dates back to about 1583 when the first daily newspaper was printed in England under the reign
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One relativistic theory of ethics is situationism. Situationism (also known as situation ethics) was devised by Joseph Fletcher‚ who was strongly against absolutist theories for instance; legalism and also disliked how religions were taught implying there were some rules that could never be broken‚ as he thought these rules are too demanding and restrictive. He then created this theory of situation ethics which is seen as the ‘mid way’ because it lies between antinomianism and legalism. Antinomianism
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As opposed to the utilitarian’s view‚ the morality of the action is not relevant if there is a good outcome‚ meaning what gives moral worth to an action are the consequences. There are some disadvantages and advantages to both Kant’s view and utilitarians’ views. Nonetheless‚ I think Kant’s views are preferable and more reasonable. One of the reasons I consider Kant’s view more reasonable is because actions are things we can control‚ we can decide to either do something good or bad‚ moral or immoral
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should be based on reason rather than a belief or feeling in the pursuit of knowledge. Ethical judgments stem from two basic systems: utilitarian and deontological ethics. Utilitarian ethics implies that no moral act is right or wrong. Rather‚ the consequences that are associated with the act are the basis on which it could be considered good
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Aristotle originally introduced virtue Ethics to society in ancient Greek times. Virtue Ethics tells us that we should look at the character of the person instead of the actions or duties a person performs. Instead of concentrating on what is the right thing to do‚ virtue ethics asks how you can be a better person. Aristotle claims that leading a virtuous life is easy‚ and those who do‚ do so to be happy. Happiness is the ultimate goal for everyone in life. To become a better person‚ you must practice
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TOK Lecture – Ethics Value‚ NORMATIVITY AND ETHICS Value e.g. “I prefer vanilla ice cream over chocolate ice cream” Value judgment becomes a normative judgment when it starts being expressed as an ought Normative e.g. “You ought to prefer vanilla over chocolate” – normative judgment A normative judgment is one that affirms how things should or ought to be. It is a value judgment about values others should have and abide by. Types * Cultural norms Nobody should put their feet
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Ethics Ethics is a branch if philosophy that deal with ideas about what is morally good and bad. Ethics act as tools‚ giving us guidance when we need to make important decisions in personal and professional situations. There are biblical inferences that can relate to most if not all situations that we come across in our daily lives. God will not put us in any situations that we cannot be triumphant in. If the Bible is an absolute in all of these theories‚ so is Jesus Christ. The first ethical theory
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Virtue ethics is a theory used to make moral decisions. It does not rely on religion‚ society or culture; it only depends on the individuals themselves. Aristotle is the main philosopher of Virtue Ethic. Aristotle’s writings have been read more or less continuously since ancient times‚ and his ethical treatises continue to influence philosophers working today. Virtue‚ according to Aristotle‚ is equivalent to excellence (Hutchinson‚ 41). A man has virtue as a guitarist‚ for instance‚ if he plays
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One moral theory in ethics is the Social Contract Theory‚ which tells us “that morality is essentially a cooperative enterprise‚ and that moral rules are those that self-interested people would obey on the condition that all others do as well” (Shafer-Landau 3‚ 2015). This means that people in a society agree tacitly to the rules set forth by it‚ and that abiding to these rules is in their best self-interest because they will get benefits and not be punished for disobeying. The Social Contract theory
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Deontological ethics is too rigid in its emphasis on duties‚ utilitarian ethics too keen to override basic human rights. Deontology and utilitarianism are both types of ethics referring to how one reacts in a certain situation. Deontology is based on following a set of duties and sticking to these duties no matter what the consequences whereas utilitarianism is based on choosing the best outcome over a short term and long term even if it means depriving people of basic human rights for example
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