ccsenet.org/ijbm International Journal of Business and Management Vol. 5‚ No. 10; October 2010 The Case Analysis of the Scandal of Enron Yuhao Li Huntsman School of Business‚ Utah State University‚ Logan city‚ U.S.A E-mail: wyl_2001_ren@126.com‚ carolee1989@gmail.com Abstract The Enron scandal‚ revealed in October 2001‚ eventually led to the bankruptcy of the Enron Corporation‚ an American energy company based in Houston‚ Texas‚ and the dissolution of Arthur Andersen‚ which was one of the five largest
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New Aspects of Leadership A significant part of effective leadership is the close connection between the leader and the follower‚ which often determines the success of the leader’s mission. Unfortunately‚ this leader-follower relationship cannot be created according to some simple formula. Without inspiration‚ involvement‚ and encouragement from both participants‚ the relationship suffers. Leaders‚ in particular‚ must give an extra effort to reach out to followers in order to initiate and develop
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Touro University International Erin S. McDonald ITM:501 Module 1 Session Long Assignment Dr. Kurt Diesch 22 January 2007 In reading these two cases I found that both of them seemed similar in many ways. Both Frito-Lay and Step Two approached the task at hand the same way. They identified the problem and then found a suitable solution. The problem was the same‚ both needed to organize their information and data in a common point so that everyone had access to it. Both had a need for information
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they came up with a way to keep them fresh and from breaking up‚ they were able to put them into mass production 1920‘s. Frito Lay was created in 1938 by Herman Lay. Frito Lay is one of the leading potato chip companies in the United States for many years. They continue to post recording breaking numbers in all of their brands. One of their enduring brands is the Lays potato chips. These potato chips can be found in many different flavors. The currently are barbecue‚ sour cream and onion‚ ranch
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and class discussion of main issues Our recommendations Class recommendations 1. Grow established Frito-Lay brands through line extension 2. Create new products to meet changing consumer preferences and needs 3. Develop products for fast-growing snack food categories 4. Reproduce Frito-Lay Successes in the international market Background Information Frito-Lay Brands include: Lays‚ Ruffles‚ Fritos‚ Doritos‚ Tostitos‚ Cheetos‚ Rold Gold‚ Funyuns Accounts for 13% of sales in U.S. snack-food
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Running head: CASE STUDIES: ENRON’S FALL AND TYCO INTERNATIONAL’S LEADERSHIP CRISIS Case Studies: Enron’s Fall and Tyco International’s Leadership Crisis Grand Canyon University BUS 604 November 4‚ 2009 Case Study: Enron’s Fall and Tyco International’s Leadership Crisis The tight Federal regulations now governing businesses and their accounting practices came about because one corporation‚ Enron‚ took risks their company could not withstand without taking some rather extreme measures in
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Task3: How does the organizational culture at Four Seasons contribute to its CRM? Organizational Culture A single definition of organizational culture has proven to be very elusive. No one definition of organizational culture has emerged in the literature. One of the issues involving culture is that is defined both in terms of its causes and effect. For example‚ these are the two ways in which cultures often defined. Outcomes Defining culture as a manifest pattern of behavior- Many people use
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Summary： Frito-Lay‚ Inc. is a division of PepsiCo‚ Inc.‚ a New York-based diversified consumer goods and services firm. PepsiCo‚ Inc. includes Pizza Hut‚ Inc.‚ Taco Bell Corporation‚ Pepsi-Cola Company‚ Kentucky Fried Chicken‚ and PepsiCo foods international. PepsiCo‚ Inc. recorded net income of $ 1.077 billion on net sales of $ 17.8 billion in 1990. Frito-Lay‚ Inc is a worldwide leader in the manufacturing and marketing of snack chips. In 1960‚ the Frito Company and the H.W. Lay Company merged
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According to Jones (2004)‚ organizational theory is the function of a company on how it operates in the environment (self impact) and how the environment affects their operational agenda. In my opinion‚ this correlates to the law of cause and effect. The organizational design and change indicates the how/why various means are chosen‚ which assist in managing the structure and culture to control activities to achieve its goals. Change process occurs when an organization attempts to move from its
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The Unexpected Collapse of Enron Colleen Long LDR/531 April 3‚ 2010 Kemit Grafton The Unexpected Collapse of Enron Beginning in 1985‚ Enron was formed through a merger of Houston Natural Gas and Internorth‚ Enron Corporation. It was the first nationwide natural gas pipeline network‚ which shifted its focus from regulate transportation of natural gas to unregulated energy trading markets. Enron was a huge company that traded electricity‚ oil‚ gas‚ plastics‚ and other variables
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