Recent Balance Scorecard Theory & Practices of Bangladeshi Company

Topics: Balanced scorecard, Strategic management, Business terms Pages: 26 (6477 words) Published: April 25, 2012
Term Paper On Management Control System


Recent Balance Scorecard Theory & Practices
Bangladeshi Company

Associate professor

RIFFAT ARA RAFIQ; ID: 61018-11-061
SESSION: Fall’ 2011




I express my gratefulness to Almighty Allah for his kindness, which enabled us to complete this work properly and in time I am grateful to our course teacher, Md. Abul Kashem, Associate Professor , Department of Management information system, University of Dhaka for providing us all the information about information technology, for his guidance, constructive criticism, valuable suggestions and untiring help throughout the course of this work.

I am highly delighted to express our cordial gratitude and veneration to our parents for their constant help, affection support and sacrifices.

The Author
December 26th , 2011

Letter of transmittal

Date: 26/12/2011

Md. Abul Kashem,
Associate Professor
Department of Management Information System,
University of Dhaka.

Sub: Application for the submission of Term Paper.

I respectfully state that, I am a student of EMBA program in this department at the session of spring’ have asked for the term paper on 28th November’2011. The topic of this assignment is Balance Scorecard theory & practice. The last date of submission is on 30th December’2011. I have completed the assignment on this topic.

Under these circumstances, i will be so grateful if you grant our submission of the term paper.

Your most obedient
Riffat Ara Rafiq
Id no- 61018-11-061
EMBA program
Session: Fall’2011
Department of MIS
University of Dhaka.


The study attempts to measure organization’s perception on learning and growth with the help of Balanced Scorecard model in a multinational firm of Bangladesh. That is to say, in this paper it has been shown how a proper and effective knowledge management can make possible the organization's financial success that can be revealed using the Balanced Scorecard (BSC) framework. Additionally, the perception about knowledge management, its linkage to the BSC and its usage has been identified. Primary data collected for conducting this empirical research was carried out through survey method using structured questionnaire. Data were then analyzed with the help of bi- vitiate and multi-vitiate techniques of statistics. Empirical results of our study suggest that learning and growing organization is one in which knowledge management activities are deployed and expanded with a view to leverage the creativity of all the people in the organization The result also evidenced that BSC, as a strategic performance measurement tool, helps in strategic management by linking some strategically significant, relevant, and interrelated measures or indicators with organizational emphasis on knowledge and learning initiatives . Keywords: Financial Perspective, Customer perspectives, International Business perspective, Learning & Growth, Bangladesh.

Executive summary:

Management translates its strategy into performance measures that employees understand and accept is called The Balanced Scorecard. Kaplan and Norton describe the innovation of the balanced scorecard as follows: "The balanced scorecard retains traditional financial measures. But financial measures tell the story of past events, an adequate story for industrial age companies for which investments in long-term capabilities and customer relationships were not critical for success. These financial measures are inadequate, however, for guiding and evaluating the journey that information age companies must make to create future value through investment...

References: Colin Drury (2000) said that prior to 1980s, management accountant used to focus on the financial measure such as return on capital employed, profit margin, earning per share etc.
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