Preview

Qualcomm

Good Essays
Open Document
Open Document
1422 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Qualcomm
1. QUALCOMM Inc.
QUALCOMM Incorporation was incorporated in 1985. It manufactures and markets digital wireless telecommunications facilities and products. These products and services are based upon code division multiple access (CDMA) technology. This company is listed in the Fortune’s List of top 100 companies, which have the best environment to perform work. It has almost 20,000 employees.
There are four segments, in which company is operating: 1- QCT (Qualcomm CDMA technology) 2- QTL (Qualcomm Technology Licensing) 3- QWI (Qualcomm Wireless and Internet) 4- QSI (Qualcomm Strategic Initiatives)

2- Porter’s Five Forces of Qualcomm

2.1- Threat of Suppliers

I. For the purpose of manufacturing, assembling and the testing of their products, Qualcomm depends upon its suppliers. Some of these suppliers are sole vendors in the market. II. Licensees and designers of Qualcomm are Intel, Motorola, LG, Nortel, Philips and Samsung. These companies/ Licensees are also the buyers of the Qualcomm technology. These companies can harm the image and growth of Qualcomm, if they move toward other network for services. III. Omnitracs, Truckmail and Omniexpress are the satellite system providers for the company. If the transponder (device which receives signals) capacity is low, they can harm the business and growth of the company.

2.2- Threat of Buyers

I. It has a huge number of buyers in entertainment, transportation and communication industries. 39% of the company’s revenue is generated from its buyers Samsung, LG and Hyundai. Buyers have a vast variety like Intel, IBM and Nokia etc., upon which they can switch. II. Qualcomm needs to increase its buyers, because if it loses any one of the major three buyers, it would have to suffer a lot.

2.3- Industry Rivals

I. There are many rivals in the industry like IBM, Intel, Acer, Nokia etc. These rivals have stronger relationship with customers and suppliers

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Dippin' Dots

    • 774 Words
    • 4 Pages

    • Threat of new entrants (HIGH) • Power of Suppliers (HIGH) • Power of Buyers (HIGH) • Threat of substitutes (LOW) • Intensity of rivalry (HIGH)…

    • 774 Words
    • 4 Pages
    Satisfactory Essays
  • Good Essays

    The first of the five forces affecting Intel Corp’s business is supplier power. The basic material used to make semiconductors is silicon which is a constituent of sand and is abundant in nature. Suppliers cannot alter the prices of this primary commodity to significantly influence Intel Corp’s business because the company can afford to have several suppliers. Other suppliers provide the metallization required between the silicon layers and the plastics for the packaging of the fully manufactured processors. These too are abundant and Intel Coro can afford to have several suppliers at considerable prices.…

    • 724 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    9. Imagine that you are buying a new computer and comparing different brands and prices. Describe at least two nonprice competition factors you…

    • 423 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    b. Demand for the equipment that Dell produces is very high. The global computer industry is consistently transforming to meet the needs of business and personal activities and Dell is front and center with this. Globalization has helped innovation with respect to these advance changes. Improved technology makes it possible for business to interact more efficiently and ultimately boost revenues and keep down certain costs. If an organization does not have the proper technology to efficiently run their business, they will suffer. Computers aren’t limited to business or personal use anymore. Schools utilize laptop computers for students in the classroom, creating a very high demand for them. Libraries use them, and online education has become increasingly popular in today’s society.…

    • 2125 Words
    • 9 Pages
    Powerful Essays
  • Better Essays

    Apple Case Analysis

    • 1535 Words
    • 7 Pages

    The industry environment is the set of factors that directly influences a firm and its competitive actions and competitive responses: the threat of new entrants, the power of suppliers, the power of buyers, the threat of product substitutes, and the intensity of rivalry among competitors (Hit, Ireland, and Hoskisson, p.40). In this case, Apple is just one of the many competitors in a saturated markets offering both hardware and software for personal computer systems. Intense players such as, HP/Compaq, Dell, Gateway, and Microsoft all take substantial market share in the industries Apple is competing with. Today in the computer hardware industry there is intense competition and the only way to gain market share is to take customers away from the competition; Dell, Gateway, and HP/ Compaq. Dell runs a direct-to-customer business which offers consumers lower prices, increased customization, and outstanding customer support. Gateway offers a service similar to Dell, but complements it with brick and mortar locations where customers can interact with sales representatives. HP/Compaq plans to focus on innovation in order to keep the large customer base they have already attained.…

    • 1535 Words
    • 7 Pages
    Better Essays
  • Better Essays

    Qualcomm is continuing to be the most competitive company for wireless technology. To keep up with the needs of the customers and understand what their customers as well as their suppliers want, Qualcomm connects with them regularly through business meetings, industry conferences and symposiums and networking events. Qualcomm also is involved in industry tradeshows and conferences. These shows and conferences allow customers to speak directly to Qualcomm about what their needs are and the direction they would want to see the company go with their wireless products. Qualcomm’s involvement in various activities or meetings shows that they value their investor’s input and what they are looking for Qualcomm to do in the future. The company also supports the small and diverse businesses and personally reaches out to them. They are involved with local supplier support agencies and development councils. Qualcomm works to stay connected with each other their investors and keep them informed on the company’s vision and goals as well as their progress throughout the year. This type of connection the company has is a very attractive aspect for the company. To invest with Qualcomm would be a good investment due to their extensive commitment to stay connected with their investors and work to fully understand their needs and wants within the…

    • 1417 Words
    • 6 Pages
    Better Essays
  • Powerful Essays

    Among the direct and obvious forces in the industry, existing competitors must first deal with one another. When organizations compete for the same customers and try to win market share at the others’ expense, all must react to and anticipate their competi¬tors’…

    • 1169 Words
    • 5 Pages
    Powerful Essays
  • Satisfactory Essays

    Happy Valentine!!!

    • 322 Words
    • 2 Pages

    8.Why do customer choose a threat of new entrant without choosing an other brand and same as function?…

    • 322 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Fresh Connections

    • 2652 Words
    • 11 Pages

    * Rivalry Based On Experience - The buyer is reassured when a firm is in the industry for many years. Buyers will not hesitate to give bulk orders to the big players since they know that scalability won’t be an issue for them. Quality plays an important role in this industry too. People who appreciate a product will provide a repeat business.…

    • 2652 Words
    • 11 Pages
    Good Essays
  • Good Essays

    Vershire

    • 689 Words
    • 3 Pages

    -The fact that each competitor employed the same technology, and product quality was equal across the board, shows there is little customer loyalty and customers will switch suppliers if they are not satisfied.…

    • 689 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    ABL LTD

    • 872 Words
    • 4 Pages

    - Industry rivalry is low, particulary as the major competitors are focuse on supplying through different distribution channels. They have tended to dominate…

    • 872 Words
    • 4 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Caching is the temporary storage of web content, which helps in offloading the origin web or application server. Transparent caching is a solution that enables the service provider to offload a significant amount of content traffic by storing a cached copy of the popular content close to the edge of the network, which is delivered to an end-user directly from the edge of the network rather than from the source. It is invisible to both the content originator and the end-user, hence, the name.…

    • 375 Words
    • 3 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Global ETC Systems Market 2014-20180280035An Electronic Toll Collection (ETC) system is a sophisticated application that includes a group of technologies to provide automated non-stop cashless payment of the road toll at toll plazas or toll collection centers. The systems work with various technology-enabled products such as transponders, antennas, sensors, and wireless communication devices equipped with RFID technology. Vehicles are charged a toll as they drive through the toll gates by various wireless communication devices installed at toll gates and system devices mounted on vehicles. These vehicles do not have to stop to pay the toll. ETC systems help reduce traffic congestion on highways, and the traffic management process is also streamlined.…

    • 382 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Mahalla and Adr

    • 4895 Words
    • 20 Pages

    Qualcomm and Atheros have complementary customer relationships around the world, with particular strength in high-growth businesses. This enables Qualcomm to leverage the engineering expertise and investments of both companies across expanding businesses. Leveraging the combined scale of two fabless semiconductor leaders will increase our ability to deliver high-performance products quickly, at high volume, and at great value.…

    • 4895 Words
    • 20 Pages
    Powerful Essays
  • Powerful Essays

    ZTE Corporation is China's largest listed telecommunications manufacturer and wireless solutions provider.Founded in 1985, ZTE Corporation has been listed as an A-Share company on Shenzhen Stock Exchange since 1997. As the pioneer of China's telecommunications equipment manufacturing industry, ZTE Corporation is a comprehensive provider of telecommunications equipment, mobile terminals and services. With its three product series, i.e. wireless, network and terminal (mobile phone), ZTE is capable of providing global customers with diversified integrated telecommunications networking solutions and a wide range of professional services on a 24×7 basis, and has been involved in the market of international telecommunications operation services.…

    • 2253 Words
    • 10 Pages
    Powerful Essays