Pepsi and Coke

Good Essays
Topics: PepsiCo, Pepsi
Coke and Pepsi Coke and Pepsi are both two big companies in the world which are known by cola. Pepsi is the biggest competitor of coke. The Coca-Cola Company is the world’s largest manufacturer, distributor and beverage company.(No author, 2009-6-26) Pepsi company is also a transnational corporation with long history. Each of them has big market in the world. However, a comparison of Pepsi and Coke reveals several similarities but a great number of differences.

Coke and Pepsi are similar in a number of ways. First they are both leaders of beverage companies in the world. Coca-Cola currently offers nearly 400 brands in over 200 countries and serves 1.5 billion servings each day. Obviously Coca-Cola is very strong in beverage companies. It has an important position in the beverage market, especially in the USA and some European countries. Pepsi is the same. Pepsi dudes widely known brands, innovative products, and powerful market skills. In addition Pepsi plans to drive sustainable water practices and improve countryside water in China, India and Africa (Sodapop 2008-2-1). These actions all show Pepsi’s strong power. The major difference is that coke only focus on soft drink, however Pepsi has many production on other areas.

Second, Pepsi and Coke both have long history. Coca Cola was invented by a doctor named John Pemberton from Atlanta, Georgia in May, 1886. So Coke has more than 120 years’ history. Coke was first sold at the soda fountain in Pharmacy in 1886. It is so funny. Because Coke was not sold as a drink, however it is one kind of medicine in original. Pepsi also has long history. It was born in the Carolinas in 1898 and invented by Bradham (Bob and Tom 2009). Pepsi and Coke were born at a similar age. They all experienced more than 120 years.

Despite these similarities, Pepsi and Coke differ greatly in several ways. Coke company is focus on one area. For example all production made by coke are soft drinks.

You May Also Find These Documents Helpful

  • Good Essays

    Coke & Pepsi

    • 1422 Words
    • 6 Pages

    specific aspects of the political environment have played key roles? Could these effects have been anticipated prior to market entry? If not could developments in the political area have been handled better by each company? Ans: The primary barrier to Pepsi and Coca-Cola’s entry into the Indian market was its political / legal environment as a result of its history. Despite the liberalization of the Indian economy in 1991 and introduction of the New Industrial Policy to eliminate barriers, such as bureaucracy…

    • 1422 Words
    • 6 Pages
    Good Essays
  • Powerful Essays

    Coke and Pepsi

    • 1202 Words
    • 5 Pages

    Coke and Pepsi in the Twenty-First Century: Threat of Entry:low 1. Economies of scale - High production volume but merit not clear (1st paragraph on page 2) 2. Product differentiation - Brand identification (high advertising expense, Exhibit 2) 3. Capital requirements - CPs: little capital investment (1st paragraph on page 2) - Bottlers: capital intensive (2nd paragraph on page 3) 4. Cost disadvantages independent of size - No 5. Access to distribution channels - Food stores (35%): intense…

    • 1202 Words
    • 5 Pages
    Powerful Essays
  • Good Essays

    Coke and Pepsi

    • 953 Words
    • 4 Pages

    Pepsi is a manufacturer or use manufacturers, market and sell a variety of salty, sweet and grain-based snacks, carbonated and non-carbonated beverages, and foods through their North American and international divisions. B) Coca-Cola has the dominant position in beverage sales. C) Coca-Cola 2006 $29,963, 2007 $43,269 The difference is $13,306 for a 44.4% increase. Pepsi 2006 $29,930, 2007, $34,628 The difference is $4,698 for a 15.6% increase. D) Pepsi had…

    • 953 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Coke and Pepsi

    • 7291 Words
    • 30 Pages

    CHAPTER 6 Entering Global Markets “The multinational corporation knows a lot about a great many countries and congenially adapts to supposed differences..... By contrast, the global corporation knows everything about one great thing. It knows about the absolute need to be competitive on a worldwide basis as well as nationally and seeks constantly to drive down prices by standardising what it sells and how it operates. It treats the world as composed of a few standardised markets rather than…

    • 7291 Words
    • 30 Pages
    Powerful Essays
  • Good Essays

    Coke Pepsi War

    • 1031 Words
    • 5 Pages

    Coke has been leading the competition from 1998-2002 in terms of higher market capitalization, gross margin and net income. However, Pepsi was leading the fight in terms of growth in revenue and net income. However, Pepsi’s stock performed 45% better than Coke’s stock. Overall, Pepsi was a smaller company but it was growing faster than Coke. Coke had a strong foundation, however, their revenue during this period increased due to summer months artificially increasing the demand. Pepsi, on the other…

    • 1031 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    Coke vs Pepsi

    • 369 Words
    • 2 Pages

    Coke vs. Pepsi As we all know, Coca-Cola and Pepsi have been rivals for centuries. While most people have their own preference on which cola they prefer, they have no idea what makes these two cola brands so similar yet so different. While both are similar in color and taste, the biggest difference between these two brands are their sugar level. Coca-Cola, the dominant coke brand, contains less sugar compared to that of Pepsi’s. Furthermore, these two world renowned colas are said to help regain…

    • 369 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Coke vs Pepsi

    • 688 Words
    • 3 Pages

    Coke commercial Vs Pepsi commercial Coke and Pepsi have always been rival beverages for decades. I can remember my teens when most households would divide into two when it came to choosing their choice of drink, especially when going for grocery shopping. Even the advert aired by both brands shows a lot of rivalries between them. When one makes a new product, the other would do everything possible to make something similar or better than the former. Making people, both old and young believe…

    • 688 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Coke N Pepsi

    • 5703 Words
    • 23 Pages

    CASE 13 Coke and Pepsi Learn to Compete in India THE BEVERAGE BATTLEFIELD In 2007, the President and CEO of Coca-Cola asserted that Coke has had a rather rough run in India; but now it seems to be getting its positioning right. Similarly, PepsiCo’s Asia chief asserted that India is the beverage battlefield for this decade and beyond. Even though the government had opened its doors wide to foreign companies, the experience of the world’s two giant soft drinks companies in India during the 1990s…

    • 5703 Words
    • 23 Pages
    Powerful Essays
  • Powerful Essays

    Coke vs. Pepsi

    • 1386 Words
    • 6 Pages

    Financial Management: Coke vs. Pepsi BUS 508 – Business Enterprise June 11, 2011 Financial Management: Coke vs. Pepsi The purpose of this paper is to analysis companies Coke and Pepsi and determinate (a) which company is better able to pay current liabilities (debt), (b) explain what profitability ratios can tell about a company’s performance and how that information would influence investing decisions, (c) discuss which financial ratios to utilized while examining the company’s most…

    • 1386 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    Coke vs Pepsi

    • 1579 Words
    • 7 Pages

    Marketing Strategy Analysis of Coca-Cola and Pepsi Cola Two famous beverage companies exist in the market today, Coca-Cola and Pepsi Cola. Each competes intensely to distribute their beverage and food products to a global market for higher profits for the last several generations. In the free market, it can be difficult to determine which company uses the best practices in their marketing strategy as both use similar strategies to expand their local and global markets. In this paper the subjects…

    • 1579 Words
    • 7 Pages
    Powerful Essays