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operations management
4.709 Operations Management Individual Assignment

Lecturer: Mr. Ray Ninow
Bhawana Vohra – ID No. 20140195
Total words: 1869

1. Custom Fabricators Company

(a) The balance of Customer Service and Resource utilization
Customer service is a series of activities designed to enhance the level of customer satisfaction – that is, the feeling that a product or service has met the customer expectation.
Customer Service is defined by three things:
Specification
Timing
Cost
Specification:
Custom Fabricators made control panels for elevators. The product specifications were decided in advance as per the elevators. Over the period of time Custom fabricators had mastered the making of these panels with the help of new technologies.

Timing:
Timely delivery was of high importance as the shipment schedule of elevators was shared in advance with the company. The product was always delivered on time because of the efficiency of the process of making panels.

Cost:
The quality of panels was good enough to charge the suitable price. Over the period of time the company has been able to charge a good price from its customers because they were able to satisfy them.

Resource Utilization by strategically eliminating operational inefficiencies. Resource utilization is the use of a resource in such a way that increases through output. The aim is to use these assets efficiently so as to maximize customer service levels. Resource utilization comprises of three things:
Machinery
Materials
Labour
Machinery:
The Custom Fabricators used efficient machinery which enabled them to meet their customers need and satisfy them as they could make the required parts automatically by just getting the shipment schedule from the Orleans.
Materials:
The raw material was always bought by the Orleans. They always provided the raw material to the Custom Fabricators as per the product requirement.

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