Topics: Richard Branson, Travel, Persuasion, Rhetoric, Traveler, Regulatory Focus Theory / Pages: 4 (828 words) / Published: Jan 29th, 2013
Travel and the environment As a human you want to see the world and when you are young you first start to travel. At first it is small and usually just within your hometown, but as you get older you start going to other states and soon you are going to other countries. But when you take a step back and think about how many people are doing the same things as you, you have to realize that in some way you are effecting the environment. In 2007, Bill McKibben wrote the article, ”Global Warming and the Traveler’s World,” that was published in Travel+ Leisure magazine. McKibben persuades readers on how they can reduce the negative impact on the environment by travel. He uses familiar strategies of persuasion to bring attention to what is happening to the environment presently, how the problems can be fixed long term as well as short term, and briefly notes what will happen if this issue is not addressed to the extent needed.

Ethos or ethics is something needed for people to believe in what the writer is talking about, because if there is someone who is talking about something they know nothing about it is not very convincing to the public. McKibben, who is from Vermont, as well as a writer, plus an environmentalist, shows us how we can be more aware of our surroundings. Using this article McKibben shows that he is like everyone else, a traveler who uses planes, trains, and cars, but he
Floess 2 is also aware that when looking into the future it is not looking too bright for the environment. McKibben talks about one of the best vacations that he had where he walked 10 miles to his friends’ houses for three weeks. In doing so he learned more about where he lived from his walking than he had in the five years that he spent driving it. With this McKibben is showing us that he is doing what he is preaching, he is not giving up traveling but he is trying to decrease his carbon footprint when he is traveling.

Everyone loves facts, because they back up

Cited: Mckibben, Bill “Global Warming and the Traveler’s World”, Travel +Leisure, Travel + Leisure, Jan 2012, web, December 3rd 2012

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