Making A Dream Come True
Making a Dream come true…
Group Members
Yolanda Kizzard
Angela Hayden
Beaunca Bolden-Wade
Loray Olan
Grown and Sexy Lounge Inc.
3916 Richard Arrington Blvd
Birmingham, Al 35234
Dr. L. Baker
August 13, 2104
Introduction
Grown and Sexy Lounge is an entertainment lounge founded by Mr. Jonathan Kizzard. We interviewed him and wanted to know: How did the idea for your business come about and the process to starting his business.
It was always a lifelong dream to have his own business, and after two years of sweat equity in his role as CEO of the Social and Savings Club, he felt he was ready to successfully operate his own business. He had visions of rooms filled with friendly conversation, music, and the laughter of people basking in the ambience of a much needed lounge, targeting a more mature crowd. He was well on his way to becoming an Entrepreneur.
His company’s name exemplifies his target market, “Grown & Sexy Lounge. This establishment is an entertainment lounge where adults can socialize and co-mingle in a safe and relaxing environment. Before opening the lounge Jonathan was the CEO, of a Social and Savings Club, which was successful for two years, and in that role he learned that charging a ten dollar ($10) cover charge, along with hosting events was an attractive idea. He had a passion for the business, and he enjoyed the combination of nightlife, business, and hospitality.
Jonathan fulfilled all four of the primary characteristics of becoming an Entrepreneur: Passion for the business, Product/Customer focus, Tenacity despite failure, and Execution Intelligence. Questions ensued, what type of start-up firm he would pursue? His business would come under Lifestyle firms, firms that provide their owner the opportunity to pursue a particular lifestyle, and make a living at it. His decision was made, he had his business ideas, he was moving from a desire or idea, to an actual entrepreneurial firm. Jonathan researched the target market and
Group Members
Yolanda Kizzard
Angela Hayden
Beaunca Bolden-Wade
Loray Olan
Grown and Sexy Lounge Inc.
3916 Richard Arrington Blvd
Birmingham, Al 35234
Dr. L. Baker
August 13, 2104
Introduction
Grown and Sexy Lounge is an entertainment lounge founded by Mr. Jonathan Kizzard. We interviewed him and wanted to know: How did the idea for your business come about and the process to starting his business.
It was always a lifelong dream to have his own business, and after two years of sweat equity in his role as CEO of the Social and Savings Club, he felt he was ready to successfully operate his own business. He had visions of rooms filled with friendly conversation, music, and the laughter of people basking in the ambience of a much needed lounge, targeting a more mature crowd. He was well on his way to becoming an Entrepreneur.
His company’s name exemplifies his target market, “Grown & Sexy Lounge. This establishment is an entertainment lounge where adults can socialize and co-mingle in a safe and relaxing environment. Before opening the lounge Jonathan was the CEO, of a Social and Savings Club, which was successful for two years, and in that role he learned that charging a ten dollar ($10) cover charge, along with hosting events was an attractive idea. He had a passion for the business, and he enjoyed the combination of nightlife, business, and hospitality.
Jonathan fulfilled all four of the primary characteristics of becoming an Entrepreneur: Passion for the business, Product/Customer focus, Tenacity despite failure, and Execution Intelligence. Questions ensued, what type of start-up firm he would pursue? His business would come under Lifestyle firms, firms that provide their owner the opportunity to pursue a particular lifestyle, and make a living at it. His decision was made, he had his business ideas, he was moving from a desire or idea, to an actual entrepreneurial firm. Jonathan researched the target market and
Cited: Barringer, Bruce R., R. Duane Ireland. Entrepreneurship Successfully Launching New Ventures, 4th ed., New Jersey, 2012. Print