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John Deere

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John Deere
ABSTRACT:
International business and expanding somewhere that makes a business foreign can be difficult and hard to break the barriers of entry. The problems that John Deere had with making acquisitions and starting businesses internationally was a big move for the company but at the same time it put the company in a though financial position. Deere lost a lot of money in the irrigation and farming segment during the early 2000’s because of the lack of research and missing technology information from different parts of the world. One of the suggestions that are used in this paper is the Strategic Importance and criticality matrix and the other suggestion is how Deere and company could have used a better form of outsourcing when doing business
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These caused major problems for the company because the tractor was suppose recognize the farmers land and where it was going to cut. Since there was a lack of technology in the foreign country the tractor had many defects. According to The Strategic Importance and Criticality Matrix this project should of never been outsourced because it contained intellectual property and it is a product that has to be backed up with good quality. This goes back to protecting intellectual property; the reason why technology was not in the foreign country was because of the fear of that property being sold and Deere losing to local competitors. Not only did outsourcing the tractor manufacturing was a bad idea but it also puts John Deere at risk of losing something that is the center of the company and makes the company the most …show more content…
Deere will be combining with local firms around the globe to learn to learn what kind of business that country conducts. When Deere combines with a local firm it has an advantage of knowing what is going on in the country, what they can do and what they can’t do. It also has the advantage to bring over their own technology, keep their intellectual property and have someone on sight making sure that every product that is made or manufactured in that specific place meets the standards of John Deere. This solution is if the company is still willing to outsource which puts John Deere in the same situation of losing

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