International Tourism

Powerful Essays
Topics: Tourism
1.0 Tourism and International Tourism

Tourism is the movement of people from one place to another. The tourism product is different from other products as it is produced and consumed simultaneously by the consumer. The buyer has to experience the product and services to know the worthiness of the tourism package. For instance if the tourist is buying a package tour to destination Mauritius, the tourist must travel to the country to experience the tourism products and services available there. Then he will assess his experience as being satisfied or not and whether it was value for money to choose Mauritius to spend his holidays.

So the purchase of tourism products bears an element of risk, all customers faces economic risks when purchasing tourism products because the product cannot be seen or sampled prior to consumption. Some overseas destinations may be perceived to be dangerous due to diseases or crimes. People may fear flying no matter what airline they fly with while others may reduce the perception of physical risks by selecting safer airlines. Status can be lost through visiting the wrong country or traveling with a company that has a poor image. This risk occurs when the potential customer feels the purchase may not reflect the self-image he wishes to portray. So it is important to minimize these risks through product and promotion strategies like creating information in brochures and leaflets, which will help in convincing travelers and lessen their perception of risks. Globalisation is one of the major trends in the international tourism industry and involves a convergence in tastes preferences and products. The global company produces standardized products contributing to the homogenization of the world tourism market. International hotels groups like Hilton make sure that their products and services remains to the same level in any country where the hotel is located. A tourist entering a Hilton in Mauritius must enjoy the same services as



References: 1. Cooper; Fletcher; Gilbert; Shepherd and Wanhill (1999) Tourism Principles and Practice, UK, Second Edition, Longman. 2. Walker, J. (2002) Introduction to Hospitality, USA, Third Edition, Prentice Hall 3. Lovelock, C. and Wright, L. (2002) Principles of service Marketing and management, USA, Prentice Hall 4. http://www.seagrant.umn.edu/tourism/pdfs/ImpactsTourism.pdf.

You May Also Find These Documents Helpful

  • Powerful Essays

    International Tourism

    • 1913 Words
    • 8 Pages

    International Business Assignment Article Review on The Multi-Dimensional Impact Of International Tourism Hany H. Makhlouf, University of the District of Columbia, USA ABSTRACT Most countries – be they developed or developing, rich or poor, and large or small – compete for a larger share of the international tourism dollars. They capitalize on their cultural heritage, historic landmarks, rich wildlife, ancient monuments, scenic beauty, and other distinctive attractions and invest in world…

    • 1913 Words
    • 8 Pages
    Powerful Essays
  • Powerful Essays

    International Tourism

    • 6418 Words
    • 26 Pages

    The Authority on World Travel & Tourism Travel & Tourism Economic impact 2012 WORLD WTTC Travel & Tourism Economic Impact 2012 1 For more information please contact: Olivia Ruggles-Brise Director, policy & Research olivia.rugglesbrise@wttc.org Eva Aimable manager, policy & Research eva.aimable@wttc.org © 2012 World travel & tourism council Foreword For more than 20 years the World Travel & Tourism Council (WTTC) has been investing in economic impact research, which assesses…

    • 6418 Words
    • 26 Pages
    Powerful Essays
  • Good Essays

    International Tourism

    • 709 Words
    • 3 Pages

    Nowadays, international tourism is the biggest industry in the world. Unfortunately, international tourism creates tension rather than understanding between people from different cultures. To what extent do you agree or disagree with this opinion? Globalization makes the world seem smaller and encourages people's mobility on a global scale. International tourism which becomes increasingly popular, is considered both vitally important for a better mutual understanding between nations and harmful…

    • 709 Words
    • 3 Pages
    Good Essays
  • Better Essays

    KINGSTON UNIVERSITY INTERNATIONAL STUDY CENTRE ESUS 3 ESSAY INTERNATIONAL TOURISM IN ISTANBUL STUDENT: MERTKAN AKDOGAN TUTOR: HENRIQUE D’ARCE SUBMISSION DATE: 09/08/2013 WORD COUNT: 1293 CONTENTS GLOSSARY………………………………………………………………………………………...….3 INTRODUCTION………………………………………………………………………………...……3 ECONOMICAL EFFECTS………………………………………………………………………...…..4 SOCIAL EFFECTS………………………………………………………………………………….....5 ENVIRONMENTAL EFFECTS……………………………………………………………………….5 CONCLUSION…………………………………………………………………………………………6…

    • 1459 Words
    • 6 Pages
    Better Essays
  • Satisfactory Essays

    Tourism is often touted as an industry that will never shrink in size. In other words, as the world develops, more and more people will be able to travel. Although many may see this as a positive phenomenon, it is not a trend without drawbacks. Both the advantages and disadvantages of this topic will be analyzed before a reasoned conclusion is reached. On the one hand, the reduction in travel fare and the increasing of global tourism can be seen as a positive event as it promotes intercultural…

    • 306 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Topic: Do you agree or disagree with the following statement? International tourism is an important industry for many countries. In order to develop one country’s economy, we inevitably need three main sectors, namely agricultural sector, industrial sector and tourism sector (usually known as service sector). From this aspect, we can evidently see that tourism particularly international tourism is truly playing a vital role in developing the country’s economy because of its vastly positive…

    • 550 Words
    • 3 Pages
    Satisfactory Essays
  • Satisfactory Essays

    The costs of international travel are decreasing and tourism is growing. What are the advantages and disadvantages of increasing tourism activity in different countries? Use our own ideas, knowledge and experience and support your arguments with examples and relevant evidence. Positives of tourism: 1. Personal perspective: Tourism is a popular leisure activity. Tourists can relax, have fun, 'recharge their batteries', experience different customs and cultures (sight-seeing, sunbathing, visiting…

    • 580 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    CONTRIBUTION OF INTERNATIONAL TOURISM TO CLIMATE CHANGE Name Course Tutor Date Executive Summary This report is aimed at looking into the impacts of international tourism on climate change. The first section gives an overview of the report. The second section then looks at the contribution of international tourism on climate. The next section of the report addresses the impacts of the issues discussed in the previous section in the next decade on international tourism as well as addresses the environmental…

    • 1797 Words
    • 6 Pages
    Powerful Essays
  • Best Essays

    Vancouver Airport and the Inside Passage to demonstrate the relevance and importance of the modes in regards to National, Regional and International networks and the supply and demand of these modes. Transportation refers to the act of moving goods or individuals from one place to another. It is a key factor in many businesses and also plays an essential part in the tourism industry as well as for public use. Without transportation, travel and trade would not be possible. There are several different…

    • 3227 Words
    • 13 Pages
    Best Essays
  • Best Essays

    International Tourism and Transport Assignment One: BX660020 Scotland By: Connor McIntosh To: Sharleen Howison Word count: 2,459 Date: 23/03/2012 1.0 Introduction The purpose of this report is to examine and discuss land, air and sea transport modes with reference to examples of each type of transportation. The importance of these transport modes will be analysed with reference to regional, national and international networks including supply and…

    • 2713 Words
    • 11 Pages
    Best Essays