Dental Referrals Book Report
By picking up this book, you have already taken a huge steps toward get more referrals for your business. Realizing that you need to get more referrals is the first step on the path to actually getting more of them. The problem I have found with the many practices I have worked with is that most dentists and orthodontists do not truly understand their referrals. Sure, they realize they need them and that they do get referrals sometimes, but that is where their knowledge of the issue both begins and ends.
But you can do better than that. In fact, you must do better than that if you want to grow your practice to the level of success you have been dreaming of. In case you have figured it out yet, referrals are essentially like gold in the dental …show more content…
And if their patients are not referring, they rarely know the reason why. Without this information, it’s impossible to know what is or isn’t working in your practice. Referrals are a gold mine that you need to tap, and you can only do so by knowing the information and putting it into action.
Through both dental and individual referrals, you are going to be opening your doors to patients who are both in need of and ready for your services. If you are not getting the patient and dental referrals you would like to get—or you don’t know if you are—it’s time to put some serious time and energy into changing this. Referrals are a proven way to grow your …show more content…
You can even create a spreadsheet and see how much was spent and how many people responded, letting you know exactly what your ROI was. It’s a little different when it comes to a referral system—but different in a great way.
A referral system is going to lower your costs, so you will not have to spend as much money advertising and marketing your office. Your costs are now going to include things like having the right marketing tools on hand to give out, keeping a stash of gift cards on hand to surprise your patients with, and throwing little after-office parties and events. The numbers you are going to create are not going to be as clear-cut as they would be for placing an advertisement and tracking how many people respond to it. But it will bring you far more quality new patients and will cost you far less in the long
But you can do better than that. In fact, you must do better than that if you want to grow your practice to the level of success you have been dreaming of. In case you have figured it out yet, referrals are essentially like gold in the dental …show more content…
And if their patients are not referring, they rarely know the reason why. Without this information, it’s impossible to know what is or isn’t working in your practice. Referrals are a gold mine that you need to tap, and you can only do so by knowing the information and putting it into action.
Through both dental and individual referrals, you are going to be opening your doors to patients who are both in need of and ready for your services. If you are not getting the patient and dental referrals you would like to get—or you don’t know if you are—it’s time to put some serious time and energy into changing this. Referrals are a proven way to grow your …show more content…
You can even create a spreadsheet and see how much was spent and how many people responded, letting you know exactly what your ROI was. It’s a little different when it comes to a referral system—but different in a great way.
A referral system is going to lower your costs, so you will not have to spend as much money advertising and marketing your office. Your costs are now going to include things like having the right marketing tools on hand to give out, keeping a stash of gift cards on hand to surprise your patients with, and throwing little after-office parties and events. The numbers you are going to create are not going to be as clear-cut as they would be for placing an advertisement and tracking how many people respond to it. But it will bring you far more quality new patients and will cost you far less in the long