MEANING OF CONSUMER TO CONSUMER (C2C):-
C2C e-commerce differs from a business-to-business model or a business-to-consumer model because consumers interact directly with each other. However, a business does operate the online platform on which C2C transactions take place. Buyers can shop for free, but sellers sometimes have to pay a fee to list their products. Consumers often play an active role in monitoring e-commerce sites for scams and other inappropriate content.
The C2C model entails lower costs and higher profits for buyers and sellers. Sellers can store inventory in a home office and it costs less to market and distribute products than in a traditional business-to-consumer model. Both new and used goods are sold through C2C e-commerce and fewer middlemen are involved in the transactions. Advances in technology and ease of access to the Internet have also made it possible for a growing number of individuals to launch C2C e-commerce businesses.
Consumer-to-consumer (C2C) (or citizen-to-citizen) electronic commerce involves the electronically facilitated transactions between consumers through some third party. A common example is the online auction, in which a consumer posts an item for sale and other consumers bid to purchase it; the third party generally charges a flat fee or commission. The examples for consumer to consumer websites are as follows:-
ABOUT EBAY (www.ebay.com):-
Introduction: Founded on 1995 by Pierre Omidyar, eBay was considered a pioneer in the online auction industry whereby people are brought together on a local, national and international basis to serve the purpose of creating a person-to-person community where ever individual could have an equal access through the same medium which is the Internet. eBay offers wide varieties of products