Corporate culture: The real key to success?
Corporate Culture can be defined as the attempt to exploit the individual’s anxious striving for selfhood, through the expert psychological dissection and reconstitution of modern subjects, for the organisation’s purposes (management lecture 3). The way pay systems are set, the attitude of management to customers through a high level of service or even the way employees are asked to dress, are just a few examples of what an organisations culture could be like, specified so that employees are aligned towards the goals of the organisation. As Parker (2000) states ‘Every member of an organisations products and services and the unique patterns with which they carry out their responsibilities’ (Parker 2000 p.9) he