Crisis Management Plan

Topics: Crisis management, Public relations, Crisis Pages: 3 (905 words) Published: August 14, 2011
The Crisis Management Plan is a guide to providing a response system, by American Electrical Inc. (AEI), to the major crisis that has arose on our company’s property. With the help and cooperation of Georgia Department of Environmental protection, it has come to the attention of American Electrical Inc. that hazardous materials may have been stored improperly within company property. All designated officials whom are to carry out specific responsibilities are expected to understand and adhere to the policies and procedures that have been outlined in this plan. The Crisis Manager Director for AEI is the CEO or his/her designate. The sole purpose is to design the plan effectively to coordinate the use of AEI’s resources and protect our employees and the community from future major crises. The plan is implemented to serve as a response to the current and future crisis. The company has to maintain their credibility and with the crisis management plan, this can be done. The plan is important because it ensures that everyone is provided with the best response and also that the media can cover the story accurately and efficiently. This plan also limits the amount of danger the company can face with its employees and the community.

Contacts: *Note- Phone Operators / PR reps should be able to direct & escort media to proper contact Name: Walter Martinson Cell: (404) 533-2175Work: (678) 332-4141*713Title: CEO of AEI *Spokesperson for AEI

Responsibility: Activate Crisis Communication Plan, Designate Tasks, Direct Services Coordinate, Direct Control of Media

Name: Angela CurranCell: (770) 219-7878Work: (678) 332-4141 *891 Title: Chief of P.R. Responsibility: Activate Emergency Info Line, Direct Calls Accordingly, Activate Emergency Voicemail, Select Venue for Public Events and Press Conferences

Name: Todd McLemore Cell: (404) 217-9122 Work: (678) 332-4141 *674Title: V.P. of AEI Responsibility: Responds to General Inquiries/Facts About...
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