Case Study: a Perky Way to Productivity

Topics: Question, Microsoft Word, Answer Pages: 2 (376 words) Published: April 10, 2013

You will remember that the lecture provided a long list of benefits that employers provide to their employees, and it discussed the challenges organizations face with the increasing costs of these benefits. There is an increasing trend among employers to reduce benefit packages to manage these rising costs. For this week’s assignment, you will review a case study from your textbook.

Here are several tips for successfully completing this case study:

You should incorporate information from the textbook, the lectures, and/or the discussions to support your position. In other words, tell me more than just your opinion. Provide some relevant facts from the course material to support your position. Make sure to fully explore your thoughts with each question. Your answer for EACH question must be within the range of 250 to 350 words (use MS Word’s Word Count feature on the Review tab to ensure that your answer is not too brief or too verbose). Be sure to answer each question fully, because you are subject to point deductions for incomplete answers. Use 1.5 line spacing. Also, please remember you will be using information supporting your position from sources such as our textbook, articles, and the Internet. You MUST use proper APA citations and references. See the Syllabus for an APA tutorial. Also, do not rely too heavily on borrowed material. It should NOT dominate your work. Point deductions will occur if more than 15% of the answer is borrowed. I want to read YOUR thoughts on these questions. Learning Questions

After reviewing the textbook case study on page 309 of your textbook, answer the following learning questions:

1. Describe the importance of employee benefits as a strategic component of fulfilling the goals of HRM.

2. Explain how Genentech and Zappos are using employee benefits as a motivating tool.

3. Do you believe the incentive benefits such as those offered at Genentech and Zappos can be used in other organizations? Why...
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