Case Study for Motivation of Flight 001 Sales Associates

Topics: Motivation, Maslow's hierarchy of needs, Psychology Pages: 2 (713 words) Published: February 11, 2012
Which basic needs did Shank's old boss fail to meet?
The basic needs which Shank’s old boss failed to meet are as follows: The need for self-actualization the desire to become more and more what one is, to become everything that one is capable of becoming. People who have everything can maximize their potential. They can seek knowledge, peace, esthetic experiences, and self-fulfillment. Her bosses fail did not promote a culture wherein self-actualization is possible. They could have given Shank’s a chance to participate in making decisions about her work and the opportunity to learn new things Explain why the needs have not been met?

Shanks mentioned that “the people who own the company or the CEO is just some unknown person– you might not even know their name – that is in an office halfway across the country”. This negative statement says that Shanks felt like she didn’t matter to the organization and that she was just a number to her bosses and the job may also be narrow and routine and is likely that she sees it as monotonous and boring. She completes her work to the bare minimum standard it accepted and not maximizing her potential and her highest level of functioning. Because the job offered no challenge or stimulation What could be done to meet these missing needs?

The bosses could make the employees feel valued, and take their opinions and ideas into consideration which would make them feel an important part of the whole operation. Self Esteem Needs Shank also says that she did not receive appreciation for work done, and a sense of achievement and recognition, which are important self-esteem needs as per Maslow’s theory. To address this, it is very important for companies to keep giving appreciation and compliments for good work done, recognize and reward good performance so that employees self-esteem needs are met and they are highly motivated to perform even better for the company. Her bosses could have also give Shank’s a chance to participate in...
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