# Accountingdis1

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Accountingdis1
What is the name and ticker symbol for your company?
NKE
Describe the company and it's business segment.
Nike, Inc engages in the design, development, marketing, and sale of athletic footwear, apparel, equiptment, and accessories as well as in the provision of services to men, women, and kids worldwide.
Why did you select this company to research?
Nike is my personal favorite shoe brand, and I have spent a lot of money on the brand so I thought it would be interesting to do this project on it and learn a few things.
Do you think the stock's price will increase or decrease over the coming 8 weeks? Why?
The stock prices have been steadily going up all year and I feel that it will continue to increase.
Part 2. Stock Price Financial Ratios
Using Yahoo! Finance look up the historic price of your selected company's common stock at the beginning of week 1.
Use the first business day the stock market was open that week. Use the closing stock price for the day.
You can follow the link on the left side of the page that says Historic prices.
You can also do a Google search to find company and stock information.
What is the price per share of your stock at the beginning of week 1?
76.09
How much would it cost to buy 100 shares of each company's stock on that day?
7,608
What is the most current Price Earnings (PE) ratio listed for your company?
25.67
In your own words describe what a PE ratio is and what it tells us.
The PE ratio for what was shown was for the last 52 weeks. It is calculated by dividing market value per share by earnings per share.
Part 3. Financial Ratios
Using Yahoo! Finance look up the company's latest annual Balance Sheet and Income Statement (click the Annual link above the financial statement data). Refer to the financial ratios in Chapter 14 of your text. Use the company's financial statements to calculate the following financial ratios:
Current Ratio 3.47
Debt Ratio 22%
Accounts

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