Panera Bread Company (2010) Company Strategic Audit Contents Intro 3 Strategic View and Decision Making 3 Growth Strategy 4 Market development 4 Market penetration 5 Product development 5 Differentiation (according to Porter) 5 Vertical Integration 6 Concentration Strategy (Focus Strategy) 6 Competitive advantage 7 Core Competencies 8 Business portfolio 9 Business development 10 Abell type model: 11 Customer Groups: 11 Technologies: 11 Needs of customers:
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What are the major themes of The Handmaid’s Tale? Choose one character and assess how they contribute to any of these themes. What does this character reveal about Atwood’s attitudes and values? How does the narrative voice of the novel affect the reader’s understanding of this character? I feel that the major themes of The Handmaid’s Tale are fertility and birth. Emphasis is placed on the grief experienced by individuals in society who incapable of reproducing. The character which best displays
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In the "Odyssey" by Homer ‚ and the "Siren Song" by Margaret Atwood‚ the sirens are portrayed differently for example in the story‚ the sirens are described through the ship members point of view whereas in the poem‚ the point of view is through the sirens. Perspective plays a huge role in this along with tone and imagery. Tone‚ for example‚ represents how beautiful or evil sounding the sirens were. In the story‚ the sirens have evil hoarse voices apparently ‚ "...Ravashing voices...heart inside
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Let’s talk for a while about bread. All over the world‚ in Europe and the Americas and in most of Asia‚ bread is the "staff of life"‚ it’s a key food in people’s diets. Almost everyone eats bread- we eat it as toast for breakfast‚ as sandwiches for lunch‚ as hamburger buns for dinner- or people eat it as croissants or roti‚ naan or chappati‚ or under hundreds of other names in as many different languages. Even in southeast Asia‚ where rice is King‚ bread is becoming more and more popular these days
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Case # 5 Panera Bread Company 1. What is Panera Bread’s strategy? Which of the four generic competitive strategies discussed in Chapter 3 most closely fit the competitive approach that Panera Bread is taking? What specific kind of competitive advantage is Panera Bread trying to achieve? Driving concept: to provide a premium specialty bakery and café experience to urban workers and suburban dwellers. Generic: Broad differentiation strategy. Competitive advantage: striving to build a
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Margaret Atwood – ‘Spotty-Handed Villainesses’ ________________________________________ 1. Atwood uses a personal anecdote of herself as a child‚ and then her daughter‚ which becomes an intriguing motif throughout her speech 2. Atwood frequently adopts an ironic tone in order to appeal to both Logos and Pathos. She uses logic (Logos) to undermine logic (appealing to Pathos) and this can be shown in the paradoxical line ‘We con-artists do tell the truth’. Overall this paradoxical voice and polyvocal
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A Summary of Michael Crummey’s “Bread” Michael Crummey’s “Bread” is a short love story. It’s about a woman who marries a man 20 years elder to him‚ not because she loved him; it was just a practical decision. The man in the story too has no love for her and only looks at her as a need to keep himself satisfied. The story is about a girl who married a man because he was a good fisherman‚ had his own house and was ready to take her parents in when they would get old. The man had a belief that two
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story “Happy Endings”‚ Margaret Atwood uses different literary techniques that can alter the interpretation of the story’s theme. The story starts off with a generic “fairy tale” ending in which a husband and a wife live a happy life together and eventually die. However‚ as the story progresses‚ Atwood’s style and tone makes the alternate scenarios of John and Mary give off a sense of uncertainty of what main ideas she is trying to convey. Good opening and thesis. Atwood displays her feelings about
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In her novel The Handmaid’s Tale‚ Margret Atwood uses symbolism to illustrate the handmaid’s role in the society of Gilead. The handmaids are the women who had broken law of Gilead‚ and were forced into the role of a surrogate mother for a higher ranking couple. The handmaids had no rights or free will. They were under constant surveillance and this caused them to be very cautious. The author characterizes most handmaids as a tentative and distrustful‚ which is perhaps why Offred never puts in words
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first introduced to Cordelia and prepared for the future conflict between the two girls when it is mentioned‚ "The third girl doesn’t wave". This lack of warmth towards Elaine is a premonition of what is to come‚ and is at the same time believable- new girls are often wary of each other‚ uncertain of what the other will be like. This key moment also reveals certain character aspects in both Cordelia and Elaine that continue through out the bullying period‚ for example Cordelia’s judgmental attitude
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