Why Do College Athletes Get Paid?
College sports plays a pivotal role for universities and the community that surrounds the university. The two major valued sports are football and men’s basketball. These are the sports that generate the most profit for the university. College athletics is a term encompassing the non-professional, collegiate and university level competitive sports requiring physical skills and training that prepare athletes for competition performance. Football and men’s basketball teams that have good seasons bring in more recognition and enrollment for the universities. Most importantly, they bring in money for the universities. To help govern college athletics an association was formed in 1906 known as the NCAA. It was created to help protect people from
…show more content…
This has fixed the price of O’Bannon image at zero. Even if you consider players’ scholarships adequate payment for their services, this still lowers the amount they’re paid (Robert Wheel). O’Bannon continues to argue that the NCAA rules preventing football and men’s basketball players from being compensated hurt two markets, the college education market and the group licensing market. It affects college education because the schools have to compete to recruit the best players. It affects the group licensing market because broadcasters and video game developers have to compete with each other for group licenses to use the players’ images. Other areas that O’Bannon argue are that the NCAA rules make student athletes leave college early, limits consumer choice by restricting the number and quality of licensing products, and it spurs inefficient substitution, such as excessive expenses on recruiting, salaries and facilities (Jon …show more content…
As a result, the Judge Wilkens ruled in the favor of the student-athletes and O’Bannon. Even though the judge ruled in the favor of the student-athletes there is still something for the NCAA. The judge ruled that there can be a cap set for the athletes being paid for their name, images, or likeness as long as it is five thousand dollars per athlete per year. If the school doesn’t use that athlete’s name, image, or likeness then they do not have to pay them. The NCAA can still set rule governing eligibility, the number of scholarships, and they still have the power of keeping athletes from signing
This has fixed the price of O’Bannon image at zero. Even if you consider players’ scholarships adequate payment for their services, this still lowers the amount they’re paid (Robert Wheel). O’Bannon continues to argue that the NCAA rules preventing football and men’s basketball players from being compensated hurt two markets, the college education market and the group licensing market. It affects college education because the schools have to compete to recruit the best players. It affects the group licensing market because broadcasters and video game developers have to compete with each other for group licenses to use the players’ images. Other areas that O’Bannon argue are that the NCAA rules make student athletes leave college early, limits consumer choice by restricting the number and quality of licensing products, and it spurs inefficient substitution, such as excessive expenses on recruiting, salaries and facilities (Jon …show more content…
As a result, the Judge Wilkens ruled in the favor of the student-athletes and O’Bannon. Even though the judge ruled in the favor of the student-athletes there is still something for the NCAA. The judge ruled that there can be a cap set for the athletes being paid for their name, images, or likeness as long as it is five thousand dollars per athlete per year. If the school doesn’t use that athlete’s name, image, or likeness then they do not have to pay them. The NCAA can still set rule governing eligibility, the number of scholarships, and they still have the power of keeping athletes from signing