Latvia

Topics: Culture, Western culture, Globalization Pages: 2 (593 words) Published: October 14, 2014


1. What were triggers of culture change in Japan during the 1990s? How is cultural change starting to affect traditional values in Japan?

Japan is moving towards more individualism than collectivism after the economic recession in the 1990’s. This is a good opportunity for Japan to adapt to the globalization world and be more competitive. This generation resisted many of the values shared by their parents and instead embraced many Western traditions. Many companies went back on lifetime employment commitments made during the post-war period and decided instead of being tied to a single company, they wanted the freedom to move around same way as Western counterparts could. The cultural change affected the traditional values in Japan a lot. The values characteristic of the employees in the Western world such as individual effort will become more important in Japanese business. These new values will make their way into other parts of Japanese life as well.

2. How might Japan’s changing culture influence the way Japanese businesses operate in the future? What are the potential implications of such changes for the Japanese economy?

The new generation which resisted the lifetime employment concept of their parents, has pushed for more freedom to move from one company to another. This mindset will make individual effort and initiative more important for success in Japan. These values promote more risk taking by Japanese companies and influence the highs and lows of Japan’s economy. Overall, it affected Japanese business performance, improving productivity and individual rewards and incentives.

3. How did traditional Japanese culture benefit Matsushita during the 1950’s-1980’s? Did traditional values become more of a liability during the 1990’s and early 2000’s? How so?

Japan’s traditional cultured helped Matsushita become a major economic power during post-war years and through the 1980’s. Matsushita agreed to take care of its employees for life...
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