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Fun Run Experience Research Paper

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Fun Run Experience Research Paper
The National Football League (NFL) Pro-Bowl Fun Run Experience is a fundraiser event to raise money for NFL charities. The fun run would include the following: the kids’ fun run, a Super Fan 5k Fun Run, and the Ultimate Fan 10K Fun Run. This event takes place annually and the day before the Pro Bowl event at the Pro Bowl stadium, that is located in Honolulu, Hawaii. The day includes the fun runs, live music, food, and a meet and greet with three NFL Pro Bowl players. There are additional meet and greet opportunities for individuals that enter the Ultimate Fan 10K Fun Run. Every participant that enters the race will receive a free t-shirt. The NFL Pro-Bowl Fun Run experience is considered to be an active sports tourism event since it involves …show more content…
The Kid’s Fun Run cost three hundred per child, the Super Fan 5K cost six hundred and fifty dollars per person, and the Ultimate Fan 10K V.I.P experience where someone who purchases this ticket gets additional meet and greet opportunities someone of the Pro Bowl athletes cost fifteen hundred dollars. Famous bands will be invited to provide entertainment and rally excitement at the event. The bands will be asked to perform for free as this is a charitable event. This provides great exposure for the performers in free publicity and it makes it lively and fun for the participants.
The average salary for an event planner is a minimum of one hundred dollars per hour. (Event Planner Salary). Marketers make about seventy-five dollars per hour. (Marketing Manager Salary). Bands and athletes donate their time for advertising and exposure and therefore they will not need to be paid. The cost of the ticket will help pay for cleaning, security crew, marketing, and the remaining income will go towards NFL charities.
Advertising will be done through ESPN, social media, at all stadiums during the regular season throughout the year. Advertising through ESPN and all the 32 NFL stadiums will cost around 9 million dollars. Strategic use of social media fill result in free advertising. This provides great exposure for the corporate sponsors. (2014)
Funding and …show more content…
Typically, after all the event expenses are covered, a fun run will earn a profit of thirty percent. The remaining seventy percent will go towards covering expenses. This event is estimating about ten thousand guests. About 2,000 children, six thousand adults for the Super Fan 5K and about two thousand for the Ultimate Fan 10K. With all the tickets sold the revenue will be around $7,300,000 million dollars. Once the twenty percent is taken out which is around $3,260,000 dollars. $4,040,000 will be left to pay employees. After paying the employees, revenue is estimated at around $3,040,000 dollars. Since the NFL got sponsors for the event a lot of the cost are already taken care of so the NFL only had to investment 2,000,000 for their own
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