The social policies we have set in place are hugely benefiting the Fijian people. Aiding our friends in Fiji during natural disasters, providing villages with clean drinking water, and setting up funds to help support the people of Fiji have proved to be successful in building our corporate image. Even though our building and strengthening of the local community seems to be enough, we must improve our standing with the Fijian government.
The recommendations we suggest will improve our corporate image. Switching to new fuel sources, reducing packaging materials, and other eco-friendly tactics will give our company a “green” aspect that will reduce pressure form critics. Improving our relations with Fijian government officials and giving more to improve Fiji will also help us deter critics and make FIJI Water a successful company and responsible organization.
Environmental Strengths
With CSR on our minds, it is good to address what we are already doing to give back to, and strengthen the environment. We are a company that has adopted “1% For the Planet.” With this movement we are giving one percent of our sales to organizations that are engaged in environmental causes.
In hopes of restoring Fiji, we have been active in planting 250 acres of new rain forest. We recognize Fiji’s natural habitat and landscape and we are making attempts to revitalize it. Not only is our focus on restoring the