How product giving is a ‘slam dunk’ for retailers
By ELLEN DAVIS, VP AND NRF SPOKESPERSON | Published: NOVEMBER 9, 2011 Be the first to comment | This entry was posted in Holidays, Loss Prevention, Retail Companies, Sustainability
Donating unwanted products to organizations that help people in times of need is undoubtedly a win-win for retailers. But as many companies have found, getting the right products to the right people isn’t always easy. Recipients have to be vetted, distribution has to be arranged, and goods often have to be tracked. Doing this project on your own can be time-intensive, frustrating and sometimes totally fruitless. That’s where Good360 comes in. The organization, which used to be known as Gifts In Kind International, is a full-service product donation company that makes the process as easy as possible for retailers. Their partners include many of the top retail brands including Walmart, Gap, Kohl’s, Williams-Sonoma, The Children’s Place, CVS and more.
Cindy Hallberlin, Good360 President and CEO
With many companies thinking about product donation in the run up to the holiday season, we reached out to Good360 President and CEO Cindy Hallberlin to share details about what retailers can gain from product donation (hint: it’s not just about the warm and fuzzies – there are sustainability and tax benefits too) and how businesses can go about sharing unwanted goods with people who really do need them. Read on for her insights.
What types of products can retailers donate during the holiday
season to best meet the needs of the nonprofits you work with? Because we serve more than 22,000 nonprofits, product needs are broad. Women’s shelters need clothes, personal care products, mattresses and bedding. After-school programs need books, sports equipment, and toys. And communities trying to rebuild from floods, hurricanes, fires and earthquakes need building supplies, tools, housewares or home furnishings. But one thing is certain:...
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