required detail. Present your plan which details complaints‚ assists in identifying problems and how to find a solution to increase customer satisfaction. The Northstar HyperMall is the new development of a shopping mall‚ which has opened up in the UK. Currently all shopping malls developed by Northstar are operating across Europe. With the new development of the HyperMall‚ a number of problems and issues have arisen. One of the major issues was that customers are simply not happy. There
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Chapter1: Introduction Welcome to the colorful world of teddy bears‚ singing dolls‚ miniature pianos that play nursery rhymes‚ battery operated cars and stuffed dogs and rabbits that walk‚ talk and shake hands. In one word: Toys. Toy merchants of yester years gave shape to the creative fancies and dreams of young ones and grow-ups alike. Once upon a time‚ toys were given away as wedding presents to the child bride. Today‚ toys not only provide a diversion but also a colorful canvas for depicting
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Final Research Project On Impact of Shopper‚ Store and Situational Factors on Store Image‚ Satisfaction and Loyalty of Customers A Study on Westside Stores Submitted in partial fulfillment of the Post-Graduate Diploma in Management (PGDM) Programme Submitted by: Aniket Vanjre Atharva School of Business Malad- Mumbai Acknowledgment I hereby take this opportunity to thank Apeejay School of Management for providing me an opportunity to do a research project on Westside
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Prepare a S.W.O.T. analysis for Bass Pro Shops. What types of strategies do you recommend based on your analysis? Strengths (company’s internal factors from resources and capabilities)- Bass Pro Shops have a competitive advantage‚ which in the text is defined as “a firm has a marketing mix that the target market sees as better than a competitor’s mix” (Perreault et al‚ 2011 p. 47). The way that Bass Pro Shops has this competitive advantage is that its stores have become a tourist attraction making
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must. However‚ it is necessary to find out a suitable model for the new markets. Hanoians refuse to go shopping at modern markets Despite the failures‚ Hanoi authorities still insist on renovating the traditional market network‚ trying to turn them into modern markets‚ suitable to a modern capital city. Hanoi’s initiative of setting up building blocks for all traditional markets‚ shopping malls and working offices in one has tasted the failure. The modern Cua Nam market in Hoan Kiem district is
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Date of submission: 20-09-2012 RETAIL LOCATION Location is the most important ingredient for any business that relies on customers. It is also one of the most difficult to plan for completely. Location decisions can be complex‚ costs can be quite high‚ there is often little flexibility once a location has been chosen‚ and the attributes of location have a strong impact on a retailer’s overall strategy. In India‚ most retailers prefer to own the property rather than avail of the desired property
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PROJECT REPORT ON RETAIL INDUSTRY IN INDIA (PAPER NO. -- XXXVII) OBJECTIVE OF PROJECT 1. To study the format of Retail Industry in India and its scope for growth and development. 2. To understand the Need and Importance for development of the Logistics Sector in India to supplement the growth of the Organized Retail Sector in India. 3. To assess and examine the current retail scenario in India and its future prospects. 4. To closely observe that how the
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Asian Multiplexing Theatre Word special supplement Entertain World in this issue features two multiplexes from two countries. The first is a multiplex in a shopping mall – Fame Adlabs as anchor tenant in City Mall‚ Mumbai‚ India. Fame Adlabs opened recently and is already drawing crowds. With the opening of the mall‚ the happy mix of retail and cinema will ensure more footfalls. The second is UA Cinemas in Pacific Place‚ a towering skyscraper with a tenancy mix of retail‚ cinema
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Drivers and Barriers of Internet Shopping TABLE OF CONTENTS Executive Summary 3 Chapter 1: Introduction 4 Chapter 2: Literature Review 6 2.1 Uses of The Internet…………………. 6 2.1.1 Electronic Mailing (e-mail) 6 2.1.2 Instant Messaging (IM) 6 2.1.3 Browsing 6 2.1.4 Internet Shopping 6 2.2 Internet Shoppers…………………. 8 2.3 Drivers and Barriers………………… 11 2.3.1 Product/ Website Characteristics 12 2.3.2 Customer Satisfaction 13 2.3.3 Price 13 2.3.4
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e-Promotional strategies in the selected Retail Outlets_____________ e-PROMOTIONAL STRATEGIES IN SELECT RETAIL OUTLETS IN BANGALORE A DISSERTATION SUBMITTED IN PARTIAL FULFILMENT OF THE REQUIREMENT FOR THE AWARD OF MBA DEGREE OF BANGALORE UNIVERSITY BY Gaurav Sharma (Reg no: 05XQCM6025) Under the guidance and supervision Of Dr. K.V.Prabhakar Senior Professor M P Birla Institute of Management Bangalore M P BIRLA INSTITUTE OF MANAGEMENT (Associate Bharatiya Vidya Bhavan) BANGALORE MAY 2007
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