"Product differentiation of coca cola and pepsi" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 1 of 50 - About 500 Essays
  • Powerful Essays

    Coca-cola and Pepsi

    • 8530 Words
    • 35 Pages

    PepsiCo Inc.‚ profitability ratios | |   | Dec 29‚ 2012 | Dec 31‚ 2011 | Dec 25‚ 2010 | Dec 26‚ 2009 | Dec 27‚ 2008 | Return on Sales |   | Gross profit margin | 52.22% | 52.49% | 54.05% | 53.51% | 52.95% | Operating profit margin | 13.91% | 14.48% | 14.41% | 18.61% | 16.09% | Net profit margin | 9.43% | 9.69% | 10.93% | 13.75% | 11.89% | Return on Investment |   |   |   |   |   | Return on equity (ROE) | 27.71% | 31.29% | 29.86% | 35.38% | 42.47% | Return on assets (ROA) | 8.28%

    Premium Pepsi

    • 8530 Words
    • 35 Pages
    Powerful Essays
  • Satisfactory Essays

    Coca-cola and Pepsi

    • 401 Words
    • 2 Pages

    COMPANY CASE BRITIVIC : CREATING A BRAND FLAVOUR Selected britvic brand : Questions for discussion: 1. core benefit of pepsi : A drink for refreshment without alcohol. Actual product of pepsi: • brand name: pepsi • quality level: excellent • design n packaging: regular (275ml)‚ disposable (500ml)‚ can (300ml)‚ regular (1 liter)‚ disposable (1.5 liter)‚ jumbo (2.5liter). • features : black colour with

    Premium Coca-Cola Brand management Logo

    • 401 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Compete in India History Background Coke and Pepsi Learn to Compete in India Case Summary Indian softdrinks Market Six product segments-Economic crisis of 1991 leaving consumers with little choice of brands -1986 “Pepsi Foods Ltd.” “Lehar Pepsi” -1990 Coca-Cola Reenters market with joint venture “Britco Foods” -Later partner with Parle Advertising Pepsi and Coke sponsor TV campaigns‚ Urban Youth‚ Cultural Festivals and Sports Fans. Both Pepsi and Coke look to expand into other markets (fruit

    Premium Pepsi Coca-Cola Cola

    • 684 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Coca Cola Vs Pepsi

    • 836 Words
    • 3 Pages

    Coca-Cola 1. Promotion: Coke has many different and unique ways that they promote their brand that makes their company so successful. They have taken promotion to a whole new level by creating the vending machine to sell to people on the go‚ created santa clause so people would drink their product during summer‚ they also put a lot of money into having their commercials playing during big events such as the super bowl from 2009 to 2013‚ coke has spent 62.3 million dollars on adds during the super

    Premium Coca-Cola

    • 836 Words
    • 3 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Coca Cola vs Pepsi

    • 470 Words
    • 2 Pages

    Comparison Contrast Essay 30 March 2011 Coca Cola VS Pepsi Coca Cola and Pepsi are the two most popular and widely recognized beverage brands in the United States. Pepsi and Coca Cola contrast each other on their taste‚ its associated colors and themes‚ and ingredients. Coca-Cola and Pepsi differentiate in more ways than one. Coca-Cola has more of a coke flavor taste. It is fizzier than that of Pepsi. It is smoother going down‚ and after about six hours it changes flavor and becomes more watery

    Premium Coca-Cola Cola High-fructose corn syrup

    • 470 Words
    • 2 Pages
    Satisfactory Essays
  • Better Essays

    Coca-Cola vs Pepsi

    • 1057 Words
    • 5 Pages

    Coca-Cola vs. Pepsi Co 2 1. Using the current ratio‚ discuss what conclusions you can make about each company’s ability to pay current liabilities (debt). The current ratio measures the company’s ability to pay its short term obligations with its short term assets. Between Coca Cola and PepsiCo‚ PepsiCo has a higher current ratio implying that is more capable of paying its obligations

    Premium Financial ratio Coca-Cola Financial ratios

    • 1057 Words
    • 5 Pages
    Better Essays
  • Better Essays

    Coca Cola and Pepsi Co

    • 4448 Words
    • 18 Pages

    “Comparison of Marketing Mix for Coca Cola and PepsiCo” Acknowledgement I owe a great many thanks to a great many people who helped and supported me during the writing of this book. My deepest thanks to Lecturer .................... The Guide of the project‚ for guiding and correcting various documents of us with attention and care. He has taken pain to go through the project and make necessary correction as and when needed. I would also thank my Institution and my faculty members without whom

    Premium Coca-Cola Pepsi Soft drink

    • 4448 Words
    • 18 Pages
    Better Essays
  • Better Essays

    Running head: Coca-Cola and Pepsi Pensions Laila Nayani Professor: William Blix ACC: 305 Abstract In this paper I will cover the comparative analysis case study of the pension

    Premium Pension Coca-Cola

    • 1000 Words
    • 4 Pages
    Better Essays
  • Powerful Essays

    Coca-Cola vs Pepsi

    • 3826 Words
    • 16 Pages

    Introduction Coca-Cola and Pepsi are the two greatest competitors in the soft drink industry. A brief introduction and history of the two companies will provide a basis for understanding how the companies have come to be where they are today and how they run their companies. The company structure of each will also be briefly explained to provide an understanding of how management style is impacted. Marketing and Advertising The marketing skills that these companies possess are the reason both Coca-Cola

    Premium Pepsi Coca-Cola Cola

    • 3826 Words
    • 16 Pages
    Powerful Essays
  • Better Essays

    Pepsi vs. Coca Cola

    • 1877 Words
    • 8 Pages

    beirut | FINANCE 210 CASE | PEPSI VS. COCA COLA | Instructor: Leila Atwi | | 12/12/2010 | Raneem Jaffal (Ratio Computation) Jana Haounji (Ratio Analysis) Alexandra Aboulhosn (Recommendations and Comparison) This is a financial comparison between Pepsi and Coca Cola in terms of company liquidity‚ solvency‚ asset management‚ profitability‚ and valuation between the years 2008 and 2009 respectively. | Part One: Pepsi Ratio Analysis: Pepsi PEPSI RATIOS | | 2009 | 2008 | Percent

    Premium Financial ratios Balance sheet Financial ratio

    • 1877 Words
    • 8 Pages
    Better Essays
Previous
Page 1 2 3 4 5 6 7 8 9 50