"Importance of marketing communication in fmcg companies" Essays and Research Papers

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    RESUME AZAD SINGH RATHORE Mo. no. : 9214643104‚ 9468504074 azadsingh.rathore2@gmail.com CAREER OBJECTIVES Looking for a challenging post in your organization where I can enhance my skill‚ ability. And strength independent‚ and prove to be a contributing factor for the success of your organization. I am dedicated and devoted‚ professionally seeking a responsive job so that I can develop my capabilities. WORKING EXPERIENCE

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    Communication is how a message is sent from one person to another so it can be understood. From a business standpoint‚ communicating effectively is a must and is crucial to the successful operation of an organization. All business leaders as well as managers need to understand the fundamentals of communicating effectively. Communication is essential for an organization. If communication ever ceases‚ any type of organized activity will cease as well. There are two main types of communication in any

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    The importance of communication Communication is something we learn to do from the minute we’re born. Babies cry for lots of different reasons whether there cold‚ hungry‚ dirty‚ or lonely. As a parent we learn to respond to the different sound each cry makes and before you know it communication has been established. As we get older we learn different ways of communicating mainly speech but others consist of eye contact‚ posture‚ proximity‚ facial expressions‚ listening and silence which is collectively

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    Marketing Communication

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    Integrated communications Chapter outline Chapter objectives This chapter will help you to: ■ Situate marketing communications in the marketing mix ■ Get an overview of the instruments of the marketing communications mix and the special business-to-business and international marketing communication context ■ Understand what integrated marketing and corporate communications mean‚ and their organisational implications ■ Learn to know the factors leading to integrated communications ■ Get an

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    The Role of Marketing Communications ............................................................................. 2 Developing Orientation of Marketing Communication ...................................................... 3 The 4 Cs Framework of Marketing Communication ......................................................... 4 Linear Model of Communication ......................................................................................... 5 Al Ikhsan Marketing Communication Plan ......

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    Importance of Communication By: SPC Eric J. Seiberling Importance of Communication SPC Eric J. Seiberling – 2 What is the importance of communication? In the following pages‚ I will attempt to answer that very question. In addition‚ I will also answer‚ “What are the barriers that restrict people from communicating effectively?” and “What are the different forms of communication?” I hope that by the end of this paper I will have displayed my own personal communication

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    Salesmen in leading FMCG Companies The Fast Moving Consumer Goods (FMCG) industry is one among the fast growing industries with consumers everywhere. Fast Moving consumer goods or consumer packaged goods are products that are sold quickly at relatively low cost. Though the absolute profit made on FMCG products is relatively small‚ they are generally sold in large quantities‚ and so the cumulative profit on such products can be substantial. Salesmen play a critical role in any FMCG industry; and for

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    opinions etc.‚ the communication should be professional (formal) or personal (informal) it is important within a social work environment that information is recorded‚ as it may be called upon for legal reasons‚ all communication are confidential‚ and on a “need to know” basis‚ communication between colleagues is essential‚ so that it ensures a continuity of care for the service user‚ and all staff are aware of the current needs of the client. 1.2 EXPLAIN HOW COMMUNICATION AFFECTS RELATIONSHIPS

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    marketing communication

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    I. MARKETING COMMUNICATION 1.1 Background Every organization works with certain objectives and these are to be achieved. To achieve these pre-decided objectives a number of activities are to be performed. The activities may include production‚ marketing‚ human resource‚ finance‚ transportation‚ service‚ research‚ logistics‚ purchase and storage‚ trading‚ assembling‚ distribution and others. These activities are performed and are related to each other so that the objectives can be fulfilled

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    Hindustan Lever’s Project: Case Study in Marketing FMCG to Rural Consumer With the population of over 1.2 billion and vast territory‚ India maintains an annual economic growth rate of over 6.5% since 1998. In this fast developing market‚ India enhances specific characteristics in many aspects: the consumer preference‚ marketing channel‚ market liquidity‚ distributors and manufactories‚ and so on. Therefore‚ administrators have to make decisions and strategies corresponding to this circumstance

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