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    Marketing Argos

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    2 Key development of Argos 2 Significance of analyzing business environment 3 Identifying 3 Scanning 4 Analyzing 4 Forecasting 4 SWOT analysis 5 Strengths 5 Weaknesses 5 Opportunities 6 Threats 6 Limitations and conclusion of SWOT analysis 7 Evaluation 8 PESTEL Analysis 8 Political 8 Economic 9 Social 9 Technology 10 Environment 10 Legal 10 Limitations and conclusion of PESTEL 11 Conclusion 11 Bibliography 12 Introduction Argos is one of the largest

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    Argos Competitive Strategy

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    5th March 2012 Argos History Founded in 1973 by Richard Thomkins‚ Argos is the largest general-goods retailer in the United Kingdom and Ireland with over 751 stores (1). It was then acquired by GUS plc in 1998 and subsequently became part of Home Retail Group‚ which was demerged from its parent company‚ GUS plc‚ with effect from 10 October 2006 (2). A non-specialized store‚ Argos carries over 35‚000 different household goods such as furniture‚ toys & games‚ electronics‚ jewelry‚ sports‚

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    Argos Home Delivery Service

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    Argos Home delivery service Introduction : Argos is a well-known retailer in UK. There are about 20‚000 products for customers to choose that including garden‚ furniture‚ sports‚ jewellery‚ toys‚ leisure equipment and so on. (Argos company‚ 2010). It is different between Argos’s operation and the traditional retailers’. Customers can not see the shelves‚ or the goods in the Argos warehouse. Argos provides different ways for the customers to purchase goods‚ such as to go to Argos store‚ or

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    stakeholders

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    Stakeholders A stakeholder is a person‚ group or organization that has interest or concern in an organization. Stakeholders can affect or be affected by the organization’s actions‚ objectives and policies. There is two different types of stake holders‚ these are internal and external. Internal stakeholders are people who are on the inside of the business that already serve the organisation‚ these include staff‚ managers‚ board members etc. external stakeholders are from outside of the company but

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    business sells through. This report is about identifying Argos key external stakeholders and also analysing the external stakeholders’ influence on Argos‚ Conclusion and finally‚ bibliography. History Argos is a subsidiary retailer of Home Retail Group‚ and was founded in 1973 by Richard Tompkins. It is the biggest supplier of consumer goods in United Kingdom and Republic of Ireland and has 750 stores. Argos Limited has about 51‚000 employees and its headquarters

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    Stakeholders

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    WHO ARE YOUR STAKEHOLDERS? WHAT ARE YOUR RESPONSIBILITIES TOWARDS EACH OF THE STAKEHOLDERS? Groups / individuals that are affected by and/or have an interest in the operations and objectives of the business Most businesses have a variety of stakeholder groups which can be broadly categorised as follows: Stakeholder groups vary both in terms of their interest in the business activities and also their power to influence business decisions. Here is a useful summary: Stakeholder Main Interests

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    Stakeholders

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    Steps in Identifying Stakeholders Identifying all of a firm’s stakeholders can be a daunting task. In fact‚ as we will note again shortly‚ a list of stakeholders that is too long actually may reduce the effectiveness of this important tool by overwhelming decision makers with too much information. To simplify the process‚ we suggest that you start by identifying groups that fall into one of four categories: organizational‚ capital market‚ product market‚ and social. Let’s take a closer look at

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    Stakeholders

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    Stakeholders As argued by Sharma & Starik (12) a stake holder is that which is affected by the operation of an organization entirely or can affect the organization directly. The organization can be of any kind meant to realize certain goals by the society. Stake holders are tenet to the development and performance of the organization without which the organization either cease or collapse completely. As such any organization must strive to identify its stakeholders and their specific needs

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    Stakeholder Management

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    Stakeholder Relationships Brief To produce a set of recommendations in a written document about how McDonalds PLC‚ can reduce its carbon footprint through the management of key stakeholder relationships. Introduction McDonald’s PLC‚ is one of the largest fast food chains in the world‚ with 32‚000 outlets in 117 countries. In the UK the first restaurant opened in 1974 and now in the UK stores alone‚ the chain serves 2.5 million customers daily. In the early 2000’s McDonalds saw for the first

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    Stakeholders Examples

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    organization. Stakeholders can affect or be affected by the organization ’s actions‚ objectives and policies. Some examples of key stakeholders are creditors‚ directors‚ employees‚ government (and its agencies)‚ owners (shareholders)‚ suppliers‚ unions‚ and the community from which the business draws its resources. Read more: http://www.businessdictionary.com/definition/stakeholder.html#ixzz2PXLmU8iH A person‚ group or organization that has interest or concern in an organization. Stakeholders can affect

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