Michael Trusov‚ Randolph E. Bucklin‚ & Koen Pauwels Effects of Word-of-Mouth Versus Traditional Marketing: Findings from an Internet Social Networking Site The authors study the effect of word-of-mouth (WOM) marketing on member growth at an Internet social networking site and compare it with traditional marketing vehicles. Because social network sites record the electronic invitations from existing members‚ outbound WOM can be precisely tracked. Along with traditional marketing‚ WOM can then
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The Use of the Word “Retard” Have you ever used the word “retard” without thinking about what the word really means? Patricia Bauer author of “A Movie‚ A Word‚ and My Family’s Battle” writes about how the movie industry uses the word “retard” loosely with no regard for the intellectually disabled community. Bauer explains how society has accepted the use of the word “retard” as a common phrase to mean or make fun of a mistake that was made. The writerThere are many qualities needed for a good
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The word “GIRL” Have you ever tried to say the word girl in a different pronunciation? Did people understand when you said it? When I took my first step into the United States‚ my biggest worry was pronunciation. In my entire life‚ this was the first time I took a journey to a different country. Everything was so new to me; white and black faces‚ tall and muscular people. Most of all‚ their eyes attracted my attention. I came to the United States seven years ago. Back then‚ I didn’t fully understand
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English Words ‘The air is always thick with our verbal emissions. There are so many things we want to tell the world. Some of them are important‚ some of them are not. But we talk anyway. A life without words would be a horrendous privation.’ (from the Introduction) Words and language‚ keys to human identity‚ are fascinating subjects. The aim of this book is to arouse curiosity about English words and about the nature of language in general‚ especially among students who are not intending
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colors into language. We can put some bright colors to words when we are happy‚ or dark colors to express that we are not in a good mood. We give them their own power‚ and in the article “A Question of Language” by Gloria Naylor‚ the author shows us her idea about that power of words. Words themselves are harmless; the problem comes from the way people want to use them. Naylor starts her text by mentioning about her first time hearing the word “nigger”. It was in her third-grade class‚ when she was
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MS Word Ex1 There’s a cliché about holding the future in the palm of your hand. But if you go to Lowe’s or Home Depot‚ you might actually be able to do it. In the pwer tool aisle‚ pick up a cordless drill or saw from DeWalt and there might well be a futuristic battery pack attached—a battery that promises greater power‚ longer life‚ better safety‚ and shorter recharge time than conventional batteries. The batery itself looks little diferent to the naked eye‚ or even under a microscope. The key
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It honestly depends on how you revise. Personally‚ I copied up notes from each lesson that I had and made sure all the topics were neatly organised‚ so by the time the course was finished I had done all my notes for revision‚ aided from two textbooks and lessons. This mean that from when I broke up in December I had all my revision materials ready to revise from and all I had to do was sit there and learn it! So I’m guessing if you do it that way you would have at least three weeks of solid revision
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1 Academic Word List: Kadkhodaee 1. Analysis The newspaper printed an analysis of each candidate’s positions. Approach He approached the issue from a historical perspective. Area Settlers came to this area from the east. Assessment The owners claimed the tax assessment on their house was too high. Assume I think we can safely assume that he is out of town. Authority The French authorities have refused to issue him a visa. Available The articles are available at any drugstore
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Immediate Free Recall Of Semantically Related or Unrelated Words Abstract Past research has shown that words that are used at a higher frequency‚ or those that are more familiar‚ and used in day-to-day life corresponds to higher immediate free recall. It has also been found that semantically related words appear to be recalled at a higher frequency as opposed to semantically unrelated items. In this study‚ we aim to investigate two variables‚ word familiarity and semantic relatedness would‚ and their
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you see the theme of the talk today – words are not enough. Ladies and gentlemen‚ through merely a picture‚ such adequate amount of data can be collected already. Now‚ try to describe this situation‚ without a picture‚ and only with words. I bet you’re going to use up 2 pages just to describe me standing here. The thing that I’m trying to say here is that‚ sometimes‚ words are just not enough. Ladies and gentleman‚ word is defined as a unit of language. Words can be used for a plethora of reasons
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