What Are the Strengths and Weaknesses of the Five Main Advertising Media
What are the strengths and weaknesses of the five main advertising media?
Advertising is a communication its soul purpose is to inform customers about various products and services and how to obtain and use them. Advertising is a business and its messages are conveyed to the farthest places on Earth. It uses all major medium to deliver its messages including television, movies, newspapers, radio, magazines, video games, the internet and billboards. Most advertisements are often placed by an advertising agency on behalf of a company. Where same are seen as the most effective and some cater their own target audience, advertisement product is like any other product in the world, it has its pros and cons. So you have to plan what you what to use, where you want to use it and when, this role is up to the media planer. I will try to discuss the media planning two examples in using this medium and why is the structure of an advertising agency never static.
Advertising Agency.
Ad agency is one of the most combative businesses just like any other business it as it up and downs it deepens on many thing why an ad agency structure is never still e.g. like the market crashing, or a company that the ad agency was working for lose money before that company lets go its employs it will cut funding to the ad agency, advertising agency are build or life’s of another business so the success of the ad agency deepens on shift or change in our culture e.g. like the terrorist attacks of September 11, 2001 change the way we think and buy. USA when the where going to war whit Iraq France was opposing them the sum of America people stopped buying France wine and also the Arabic company called flying emirates found it hard to sale its products in America. Because an ad agency is not like a traditionally business it’s more like a midi man its dose not own anything or buy’s anything in trams of business. But what it has have is a idea and unstinting between the “worlds of sealing and buying”
Advertising is a communication its soul purpose is to inform customers about various products and services and how to obtain and use them. Advertising is a business and its messages are conveyed to the farthest places on Earth. It uses all major medium to deliver its messages including television, movies, newspapers, radio, magazines, video games, the internet and billboards. Most advertisements are often placed by an advertising agency on behalf of a company. Where same are seen as the most effective and some cater their own target audience, advertisement product is like any other product in the world, it has its pros and cons. So you have to plan what you what to use, where you want to use it and when, this role is up to the media planer. I will try to discuss the media planning two examples in using this medium and why is the structure of an advertising agency never static.
Advertising Agency.
Ad agency is one of the most combative businesses just like any other business it as it up and downs it deepens on many thing why an ad agency structure is never still e.g. like the market crashing, or a company that the ad agency was working for lose money before that company lets go its employs it will cut funding to the ad agency, advertising agency are build or life’s of another business so the success of the ad agency deepens on shift or change in our culture e.g. like the terrorist attacks of September 11, 2001 change the way we think and buy. USA when the where going to war whit Iraq France was opposing them the sum of America people stopped buying France wine and also the Arabic company called flying emirates found it hard to sale its products in America. Because an ad agency is not like a traditionally business it’s more like a midi man its dose not own anything or buy’s anything in trams of business. But what it has have is a idea and unstinting between the “worlds of sealing and buying”