Preview

Vertical Integration: Backward Integration

Good Essays
Open Document
Open Document
391 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Vertical Integration: Backward Integration
Vertical Integration Vertical Integration deals with the degree to which a firm owns its upstream suppliers and its downstream buyers. When a firm becomes vertically integrated it means that it has incorporated all the aspects of the supply chain including manufacturing, distribution, warehousing, and even retailing. Specifically there are two types of vertical integration, backwards and forward integration. Backward or upstream integration is when a firm takes command of a function that its suppliers previously managed. For example if Dell were to buy Intel this would be an example of backward integration, because Dell uses the Intel processors in their computers. Forward integration on the other hand is just the opposite; it is when a

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Vertical integration adds more services to society. An example in economic and industry-specific issues on heavy building material companies. As housing markets are feeling “squeezed,” builders are demanding price reductions. For example, pro-dealers have opened manufacturing facilities are creating trusses, wall panels and fabricated products, some other dealers are providing installation services for windows, or doors, etc. Also, larger builders prefer conducting business with all-in-one suppliers that are price competitive and provide innovative products. Although being…

    • 354 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Vertical merger is two companies who are a manufacturer and supplier, coming together as one. The main goal in a vertical merger is to increase efficiency in the supply chain to increase profits.…

    • 971 Words
    • 3 Pages
    Good Essays
  • Good Essays

    A vertical merger is a merger between two companies producing different goods or services for one specific finished product. This occurs when two or more firms, operating at different levels within an industry 's supply chain, merge operations. Most often the logic behind the merger is to increase synergies created by merging firms that would be more efficient operating as one.…

    • 691 Words
    • 3 Pages
    Good Essays
  • Good Essays

    1. The owner of Carnegie Steel Company, Andrew Carnegie, pioneered the use of vertical integration. Vertical integration is a system of related businesses in which a parent company owns its suppliers. Back then the railroads needed steel for their rails and cars, the navy needed steel for their new naval fleet, and the cities needed steel to build their skyscrapers. When Andrew Carnegie saw this demand he took advantage of it. When Carnegie started his steel company he started with a very little amount of money so in order to pay less to manufacture the steel and increase his profits, Carnegie bought out companies that provided raw materials like iron, which is one of the main components of steel. He bought out coal companies as well because it was needed to heat the furnaces that were used in the Bessemer process. Not only did he buy products to produce his steel, he also bought railroads so he could ship his steel at a much lower cost. He was able to beat out competitors by producing his steel cheap and efficient that everyone chose to buy form him and not anyone else.…

    • 567 Words
    • 17 Pages
    Good Essays
  • Powerful Essays

    5. Top managers use social intelligence to define the future of the business, analyzing markets, industries and economies to determine the strategic direction the company must follow to remain unprofitable.…

    • 28627 Words
    • 115 Pages
    Powerful Essays
  • Satisfactory Essays

    Andrew Carnegie thought in the process of vertical integration, in which a corporation pedals all features of assembly. He used this to his benefit by not only possessing the steel mills, but also the coal/iron grounds, the train track, and the iron ore charges. This empowers Carnegie to retail nonstop to the consumer, instead of having to go through a third person and having to recompense their payments. His use of vertical integration made him practically invulnerable to all opposition and devastated the little adversaries he did have.…

    • 88 Words
    • 1 Page
    Satisfactory Essays
  • Good Essays

    - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -…

    • 939 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    The Progression of HI

    • 791 Words
    • 4 Pages

    Vertical integration – Pioneered by ____________________ & US Steel: All of the various business activities needed to produce & sell a finished product (procuring the raw materials, preparing them, producing them, marketing them, & then selling them) would be done by the same company.…

    • 791 Words
    • 4 Pages
    Satisfactory Essays
  • Good Essays

    Vertical Mergers

    • 660 Words
    • 3 Pages

    Mergers and Joint VenturesSharod L. Edwards, Derrick Hubbard, Oriel Frederick, Michael Thompson, Charles Barker, and Valerie Carpenter…

    • 660 Words
    • 3 Pages
    Good Essays
  • Good Essays

    An integration growth strategy whereabouts organization development .it sales as well as avail by the backward and forward, or horizontal integration in a period its industry. An organization or company be allowed to attain more of its suppliers to achieve more command or generate more benefit (backward integration). It authority to pick up some wholesalers or retailers, particularly assuming that they are highly cost-effective (forward integration). As a substitute conclusively, it has to acquire more challenger wound up accretions (horizontal integration). A strategy in which an industries boosts it is profit and sales backward, vertical and horizontal integration within it’s an organization. An organizations be allowed to decide growing…

    • 325 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Bsw Vertical Integration

    • 305 Words
    • 2 Pages

    I concur with you on the use of reverse osmosis and tapping into the endless supply of sea water. However, being that BSW identifies itself as a spring water company would put a noticeable dent on the brand and possibly, jeopardize their current price competitive advantage. Nevertheless, if BSW has that kind of latitude in decision-making, reverse osmosis would be a strategic move in terms of "product differentiation” which would involve considerable financial investment in research, innovation, and marketing to sustainably maintain a distinct product in the market (Daniela, 2014, p. 526). Also, the use sea water would enable Baltimore Spring Water to affect vertical integration by eliminating the supplier which may reduce cost as well as improve…

    • 305 Words
    • 2 Pages
    Good Essays
  • Good Essays

    horizontal integration - that is, the merging of companies to create a more advanced product- to…

    • 1554 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Vertical Integration

    • 1560 Words
    • 5 Pages

    Most firms exist to maximize profits. In order to maximize profits, firms must either increase revenue by increasing demand or reduce cost by exploiting economies of scale and reaching the minimum efficient scale. The motivation towards cost reduction has given rise to large aggregate producers, firms who mass produce to sell to other firms in the market. In this report we will refer to these aggregators as “market firms”. However, despite the increasing trend towards outsourcing due to lower costs of production, some companies still choose to vertical integrate. In trying to understand the make-buy dilemma, we will analyze the case study of Rolex with particular emphasis on transaction cost, risk and coordination efficiency.…

    • 1560 Words
    • 5 Pages
    Powerful Essays
  • Better Essays

    Raw Materials (Coffee Beans): Coffee bean farming is not vertically integrated into Starbucks; the company purchases coffee beans from farmers. Starbucks choose to outsource farming due to the low potential hold-up problem. For its coffee, Starbucks uses only high-quality Arabica beans, instead of regular commodity and lower quality robusta beans. Since there are a lot of market participants trading Arabica beans (i.e. farmers & Arabica beans buyers), there is an established market price. Moreover, farm land has a low degree of asset specificity, and therefore farmers’ investments do not depend only on Starbucks as their buyer. Both of these allow both parties to contract without high transaction/bargaining cost.…

    • 1003 Words
    • 5 Pages
    Better Essays
  • Good Essays

    Vertical integration is when the two companies are working on the same field but do not provide the same service. For example, this would apply if Clear Shampoo Company acquired a distribution company to facilitate reaching the stores.…

    • 852 Words
    • 4 Pages
    Good Essays