Urban Life Properties Llc

Final Exam – Case Analysis
James Leake
November 26, 2014
Managerial Communications - 373
Professor Donna Mugavero Schneider

Urban Life Properties, LLC is the largest urban commercial real estate investment company in New Jersey. The primary method of communication for Urban Life Properties, LLC is through mobile technology, such as email, iPad, and cellular devices. In this industry, it is important to be aware of non-verbal communication. When leasing commercial properties, it is very important to study a person’s body language. Through body language, the leasing agent can read whether or not a person is serious and committed to the transaction. Furthermore, the first impression is very important because it sets the tone for the transaction. In urban neighborhoods, it is imperative to have cultural awareness to reduce the chances of offending clients. Negotiations and conflicts are dealt in a manner that results in unhappy tenants. Meetings are held weekly and at times daily.
Although understanding people’s body language in this industry is extremely important, this practice is not given the proper attention within the
Body language is important for the company Urban Life Properties, LLC, as a real estate company the employees are in constant communication with clients. When a client choices a commercial property to lease, this property has a great influence on the future of their company or business. As a result, it important that real estate agent is aware of the client’s body language when completing a transaction. The company can educate the employees on body language through role playing during the staff meetings. The company can also use movies that illustrate the importance of reading body language. Also, the company can setup different scenarios during the work day to test the employees on their skills of reading body