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The Role of Leadership in Shaping Organizational Culture

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The Role of Leadership in Shaping Organizational Culture
The Role of Leadership in Shaping Organizational Culture
Gian Andrea Manzoni
Walden University
The Role of Leadership in Shaping Organizational Culture
During commercial presentations, it happens quite often to see the commercial director explaining to a client what the company does, what kind of services provided, who are the potential customers and the best results recorded. Rarely, it is possible to assist to a presentation on who the company is. In fact, we tend to focus on the characteristics of a product or service; we leave out what drives us to produce, what choices we made, what we (leaders, managers and entrepreneurs) can inspire to the employees. Moreover, the vision that we have of our work and of our customers has left neglected.
It is important to communicate the corporate culture, the vision that has been created over time, which influences strategies, objectives and ways of acting. It brings up the values and patterns of thought that leaders and executives developed in their cultural background and consolidated, through their common experiences, into the culture of the company. In fact, organizational culture determines how an organization operates and how its members frame events both inside and outside the organization ADDIN CSL_CITATION { "citationItems" : [ { "id" : "ITEM-1", "itemData" : { "DOI" : "10.1111/j.1540-6210.2010.02217.x", "ISSN" : "00333352", "author" : [ { "dropping-particle" : "", "family" : "Dull", "given" : "Matthew", "non-dropping-particle" : "", "parse-names" : false, "suffix" : "" } ], "container-title" : "Public Administration Review", "id" : "ITEM-1", "issue" : "6", "issued" : { "date-parts" : [ [ "2010", "11", "26" ] ] }, "page" : "857-866", "title" : "Leadership and Organizational Culture: Sustaining Dialogue between Practitioners and Scholars", "type" : "article-journal", "volume" : "70" }, "uris" : [ "http://www.mendeley.com/documents/?uuid=705c46d3-cd92-47d2-bbd0-8e4f9b0e9836" ] } ], "mendeley" : {



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