Target Corporation
A well planned transport logistics is key to the success of any organization. Companies need to create a clear plan on how they would transport procured raw material and products to its premises. An elaborate transport plan is also necessary for the ferrying of manufactured products to the suppliers or clients. This paper is going to explore the transport logistics of Target Corporation, also known as Target, and propose a Transport Improvement Plan (TIP) that would help to improve the supply chain of the company.
Background Information of the Company Target Corporation is an award-winning retail giant and one of the largest retail stores in the United States of America. The idea of the business started with a New York native known as George …show more content…
The organization operates different formats that include Target, Super Target, and Flexible Target Formats. The Target discount store was first opened in Roseville, Minnesota in 1962 (Target Corporation, 2017). The stores have grown significantly to currently cover approximately 136,000 square feet. The discount stores sell general merchandize that include hard lines and soft lines. Most of the Target stores are built following the standard big-box architectural style. The company has also created emphasis on “customizing each new store to ensure a locally relevant experience…that best fits the surrounding neighborhood needs” from August 2006 (Target Corporation, 2017). The philosophy has seen the company invest in products that best capture the situation of their environment thus attracting different clientele based on the location of the store. Initially, the only format that operated in Starbucks Coffee counters was the Super Target. However, Target discount stores were also incorporated into the general merchandize stores using the expanded partnership that began in 2003 (Target Corporation, 2017). The format operates in several locations that include Target Photo, Target Optical, and Target Pharmacy departments. However, the Target Pharmacy departments were purchased by the CVS Health in 2015. It now operates as stores-within-stores under Minute Clinic and CVS Pharmacy mastheads. Target also has a grocery store that operates under the prototype ‘PFresh” that was started in 2006 (Target Corporation, 2017). The introduction has resulted in an expanded grocery selection among general merchandize locations by approximately 200 percent. The offering for the Target branding are, however, more limited compared to the Super Target format. The expansion of the brand to include fresh groceries has necessitated for the creation of an elaborate supply
Background Information of the Company Target Corporation is an award-winning retail giant and one of the largest retail stores in the United States of America. The idea of the business started with a New York native known as George …show more content…
The organization operates different formats that include Target, Super Target, and Flexible Target Formats. The Target discount store was first opened in Roseville, Minnesota in 1962 (Target Corporation, 2017). The stores have grown significantly to currently cover approximately 136,000 square feet. The discount stores sell general merchandize that include hard lines and soft lines. Most of the Target stores are built following the standard big-box architectural style. The company has also created emphasis on “customizing each new store to ensure a locally relevant experience…that best fits the surrounding neighborhood needs” from August 2006 (Target Corporation, 2017). The philosophy has seen the company invest in products that best capture the situation of their environment thus attracting different clientele based on the location of the store. Initially, the only format that operated in Starbucks Coffee counters was the Super Target. However, Target discount stores were also incorporated into the general merchandize stores using the expanded partnership that began in 2003 (Target Corporation, 2017). The format operates in several locations that include Target Photo, Target Optical, and Target Pharmacy departments. However, the Target Pharmacy departments were purchased by the CVS Health in 2015. It now operates as stores-within-stores under Minute Clinic and CVS Pharmacy mastheads. Target also has a grocery store that operates under the prototype ‘PFresh” that was started in 2006 (Target Corporation, 2017). The introduction has resulted in an expanded grocery selection among general merchandize locations by approximately 200 percent. The offering for the Target branding are, however, more limited compared to the Super Target format. The expansion of the brand to include fresh groceries has necessitated for the creation of an elaborate supply